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Apple erects second Green Monster in Boston
Tuesday, April 29, 2008 - 05:20 PM EDT

Apple has erected a second Green Monster to join the famous 37-foot, two-inch left field wall of Fenway Park, the home of Major League Baseball's World Champion Boston Red Sox.

Apple's is a teaser billboard covering the facade of their upcoming Apple Store Boylston Street.

See better and larger photos via TUAW here.

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Apr 29, 08 - 05:24 pm Comment from: Gutter boy

Someone really needs to rethink how that headline sounds...

Apr 29, 08 - 05:25 pm Comment from: van vaals

Go apple. I'm the first post....from Rio de Janeiro!

Apr 29, 08 - 05:26 pm Comment from: van vaals

Okay, second post, but still.......

Apr 29, 08 - 05:33 pm Comment from: igads

What a great idea. As a baseball fan (not in Boston) this is perfect. I'm sure it will be a hit..........

Apr 29, 08 - 05:35 pm Comment from: Your Mom Bluray

Purple Monster would have been more appropriate

Apr 29, 08 - 05:37 pm Comment from: Steve

Very nice & appropriate. They did a great job with the NYC opening on 14th Street as well (using the yellow, red and green subway line icons of the W, 1 and 4). Brilliant marketing on their part, thinking local.

Apr 29, 08 - 05:50 pm Comment from: Keith Moon

Go Yankees !!!

grin


Moonie

Apr 29, 08 - 05:51 pm Comment from: Jubei

Ahahaha.... I have such a dirty mind! wink

Apr 29, 08 - 05:51 pm Comment from: mugwump

They need to add in how many days remaining until the opening, and then change the number every day by hand -- just like the real scoreboard.

Apr 29, 08 - 05:55 pm Comment from: AliceKK

hmm... go see Baby Mama...

Apr 29, 08 - 06:00 pm Comment from: boston guy

Go SOX!!

Apr 29, 08 - 06:03 pm Comment from: MaLvado

White Sox! wink

Apr 29, 08 - 07:10 pm Comment from: TowerTone

I heard the Little Rock's store facade will be covered by a blue dress.....

Apr 29, 08 - 07:47 pm Comment from: boston guy

RED SOX excaim

Apr 29, 08 - 07:47 pm Comment from: Emily Latilla

What's all this talk about a huge erection in Boston? I am personally outraged by this inappropriate behavior! This sort of thing has to stop, and immediately. It is most unbecoming to have people behaving like this!

What? It's a large sign? For an Apple store? Oh, never mind!

Apr 29, 08 - 09:35 pm Comment from: Afib

Not original and butt-ugly, too. The 900 cubic meter transparent cube is more appealing.

Apr 29, 08 - 11:18 pm Comment from: Mike

Twins beat White Sox!

Apr 29, 08 - 11:54 pm Comment from: Cubert

Oh Apple, you are such a tease!

Apr 29, 08 - 11:55 pm Comment from: Loru

"Yeah Tobias, there's gotta be a better way you could have said that..."

Apr 30, 08 - 05:42 am Comment from: doc

....thank you Miss Latilla, ....bitch!

Apr 30, 08 - 07:39 am Comment from: Wandering joe

Cookie monster!!!

Apr 30, 08 - 09:53 am Comment from: jtc

@igads

nice pun

Apr 30, 08 - 10:37 am Comment from: IONLYUSEOSX

Apple will be totally forgiven when they bring Macworld back to Boston!

This is a good start though.

Apr 30, 08 - 01:18 pm Comment from: Rex

Nice to see the World Champs of computing honoring baseball's Champions.

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