Apple iTunes music subscription option might not be a bad idea
Friday, March 28, 2008 - 01:28 PM EDT "Apple ought to change its tune on iTunes... I'm coming around to the notion that an iTunes subscription model, alongside Apple's existing system, could work quite well, especially if it's sold in conjunction with a network-ready piece of hardware," Arik Hesseldahl writes for BusinessWeek."I'm imagining a shelf-top audio system that would contain what you'd expect: an iPod dock, a conventional AM-FM radio, and perhaps HD Radio (BusinessWeek.com, 5/29/07), or the option to add on the satellite radio service of your choice. But it would also connect to a home network, via both Wi-Fi and Ethernet. This would make it the ultimate Internet radio right out of the gate," Hesseldahl writes.
"Products like this exist. Denon's S-32 and S-52 come to mind. They're expensive, starting at about $500, and aimed at big-spending audiophiles. But Apple can bring a few things to the table that no one else can. First would be its unmatched sense of aesthetic design. Second, Apple could include a touch-screen interface similar to the one on the iPhone and iPod Touch," Hesseldahl writes.
"This device would also support a new iTunes subscription option. As long as you keep your subscription paid up, you'd have access to the full catalog of whatever record labels sign on. New releases would be available to everyone who owns this device... And if after a few months you decide don't want to pay the monthly fee? No problem. Since it's optional, you can just cancel it and continue downloading music à la carte at 99¢ a track like always," Hesseldahl writes.
More in the full article here.
MacDailyNews Take: As we've often said, Apple should offer an iTunes music subscription option if and when it makes business sense (i.e. development and operational costs are less than profit potential).

I would love to replace my satellite radio subscription with an iTunes subscription. Then buy the songs that I like.