Apple has begun airing two new Mac ads as part of the company’s “Get a Mac” campaign.
One ad, “Flashback,” features “PC” John Hodgman and “Mac” Justin Long remembering old times. Some things never change and we get to see “Mac” and “PC” as kids:
The other ad, “Computer Cart,” features “PC” on a cart bound for IT along with three other “PCs.” “PC” Hodgman is in DLL Hell while the others have various cryptic errors. “Mac,” as usual, commiserates with the always-present unspoken undertone “Get a Mac” lingering throughout:
For better quality, see the new ads, available in four sizes/qualities ranging from “Small” to “HD” via Apple.com here.
Flashback is good. Ccart just reminds me of the rare times I get a cryptic mac error. I always get pissed off and think this isn’t supposed to happen on a mac!!!
The WOW STARTS NOW!
Best yet!!
Cart, Security, Sabatoge. These new commercials are great. Keep ’em coming!
I’m goinng to have to say these two are a bit lame. “Cryptic error messages”? Is that the best you can come up with?
the music is becoming irritating
The ads keep getting better & better! These are some of the best yet! Keep ’em coming, Apple!
– Scott Rose, http://www.scottworld.com
I still think Security is the best one. I love the ending. So poignant…
Many people were critical of the “Get a Mac” ads when they first began airing, but the series (and it’s stars) have become icons in the public consciousness, which doesn’t happen every day. Way to go, Apple!
Comical! wmp.dll = Windows Media Player! Do you know what that is? LOL.
Error 692 = Modem hardware error! Rub it in.
A bit lame, but I guess it’s hard to better “Security”.
oh no
not another lame dork who feels the need to troll for hits to his webpage.
are you sure youre not related to DL whats-his face ?
“”PC” on a cart” is f-u-n-n-y! Another winner.
PC Security is still the best one.
Some people here may not like the music or may be getting tired of the theme, but these ads are sticking in peoples heads when they need a new computer.
It works! -just like the mac.
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is it just me or does the ‘Flashback’ ad just reinforce that old idea that Macs are just toys or playthings… it’s not funny, and it dosn’t make any other point!
Flashback tells me that Micro$haft has not changed since day. Take a closer look. When they were young, the youn PC pulls out a calculator to figure out how much time they lost. Going back to the present, the adult pc does the same thing…sort of what Micro$haft is doing now. This is saying that MS can’t do anything original. It keeps repeating itself. Take a look at their OS from 3.1 to vista. What original piece of innovation have they done? You know the answer to that question. Now, take a look at the Mac side. The rest, as they say, is history…
is it me or does anyone else see the dll as a shot at dell?
It’s just you… most of us see it as a shot at WindowsMediaPlayer’s Dynamic Link Libraries. You know, the linchpin of all MS’s music playback related software.
“Computer cart” is great! That wmp.dll is a real error that happens when windows media player gets confused about it’s versioning and craps all over itself. Too funny that they chose that to highlight – they are already taking a swipe at MS OS, but they also take a swipe at Windows Media Player, therefore indirectly taking a swipe wma at the same time. Too funny!
For anyone that says the DLL/Cryptic error messages aren’t funny…well, you haven’t seen most people’s computer. I install internet in residential houses. Every computer I turn on has some kind of weird error message every time it starts up. Yesterday this guy had 3 of them. He had no idea what they were, and me being a Mac guy, I surely had no clue. One said something like, “Critical system error. Please check your system…yadda yadda yadda.” I just looked at it and said, “What does that even mean?” It was so vague, I wouldn’t even know where to start looking for how to fix it. The guy said it had been doing it for well over a year.
People don’t think it’s funny on their computer, but if they used a Mac daily, they definitely would. I agree, some of the problems do have to do with user habits, but with a Mac, you rarely get any errors at all, especially not when you reboot and the computer comes back on. That is what I love about Macs…no annoying error messages.
For those fortunate individuals who have never used, or had to use, a Dozer, probably only virus problems can hose a machine faster that dll problems.
I just find it funny that two people know what wmp.dll and Error 692 mean! I am amazed how many funky keyboard combinations I remember for the Mac, so I guess it is even.
The worst part about the errors that Windows machines get is the randomness of them, sometimes when you de-install a program they pop-up, sometimes when you install a program they pop-up, sometimes you don’t even have to do anything and all of a sudden the system craps out on you.
Unfortunately, I have way too much experience with these errors.
Fortunately, I can always go back to the safe haven that is my Mac.
Funnys stuff, Taken from http://www.updatexp.com/wmpdll.html
The main error with the WMP.DLL file…
Often frustrated Windows Media Player users contact me to ask about
this type of error message:
“Every time I try to open up Windows Media Player, the same message pops up, reads as follows:
The file wmp.dll has a version number of 9.0.0.3075 where 9.0.0.2980 was expected. Windows Media Player is not installed properly and must be reinstalled.
However, reinstalling Windows Media Player does nothing; I receive the same message when I try to open it up again.”
No Dozing for me, thank you
Are there as many dll errors in Vista as in its predecessors?
Mac and PC haven’t changed their clothes since 1984, which, in the case — Pun! Pun! — of Mac is demonstrably fasle.
Mac as a kid should have worn a strawberry or amber T-shirt.
I should have been in advertising.
Not only is it demonstrably fasle, it’s demonstrably false.
The best part about “Cart” is that it is aimed at the enterprise market — a bunch of PC’s all having to be sent over to the IT department — all now out of being productive. Even PC doesn’t think the one with the fatal error can be saved. Brilliant.
“The file wmp.dll has a version number of 9.0.0.3075 where 9.0.0.2980 was expected. Windows Media Player is not installed properly and must be reinstalled.
However, reinstalling Windows Media Player does nothing; I receive the same message when I try to open it up again.”
That’s because the MS software engineer was only tasked with perfecting the error message. Mission accomplished.
The team to fix WiMP is still in a committee to study QuickTime. WiMP should be ready for final testing and integrated into Vista’s successor, Vienna in 2017.
It should be a real nappy-headed ‘Doze.
From the irony department:
I’m at work and I watched the ads on my Windows machine. When I was done I closed IE and got a cryptic error in a popup.
Also from the irony department:
When accessing MDN with IE7 on my PeeCee, IE7 will randomly try to intall FrontPage. Doesn’t happen everytime though. LEAVE ME ALONE MS!!!
MW: class. As in “MS has no class!”
I like the first one because the Mac who is being friendly, and the PC is the one being smug.
In the interests of highlighting a “sad reality”, can I just point out that the virus definitions file for Symantec/Norton has finally topped 16MB (having been around 13MB about a year ago, if I recall).
So – as it stands – I have to execute over 110MB of downloads EVERY WEEK just to keep one of my customer sites’ clear of viruses; you could multiply that figure by twenty (i.e. over 2GB) if I hadn’t taken these guys in hand several years ago and implemented a centrally managed AV set-up.
480MB of downloads every month just to deal with viruses. Not to mention adware and spyware definitions.
5.7GB of downloads every year.
PS: I don’t normally do the MW thing, but “freedom” is too ironic to be ignored.
The WOW is Totally FUBAR!!!
The thing is…so many people get those errors that most of the time, you can just type it into google and get it fixed in a couple of minutes…Then there are those that stick around for weeks lol.
Just a question to which I can’t seem to find the information anywhere (haven’t really spent too much time looking, but I’ve heard from a friend lol), can Macs play most games that PCs can?
I wish you could play more games on Mac but no, the majority is out for the PC alone. Lets face it guys, the Mac is a nice piece of equipment, but its sadly overpriced and the selection of software is quite limited. I’ll get some rants on this one, but you all know its true. I have had several Macs and I always seem to come back to one to do “a particular task” or two, but the majority of my true work is done on a Windows PC, or more preferably between either Mac or Windows–a good Linux based OS. Now-a-days, I prefer not to tell people I use or recommend a Mac (like I used too) just because a lot of people tend to think Mac users are cocky. And you know as well as I–a lot of them are. These commercials just reinforce the divide instead of bridging the gap