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Sat, Nov 21, 2009 - 02:15 AM EST — AAPL: 199.92 (-0.59, -0.29%) | NASDAQ: 2146.04 (-10.78, -0.5%)

BusinessWeek: Tim Cook should lead Apple capably during Jobs’ six-month medical leave

Thursday, January 15, 2009 - 11:33 AM EST

"As Apple Chief Executive Steve Jobs steps away from the helm for a six-month medical leave, the eyes of investors, customers, and employees are intently focused on his No. 2, Chief Operating Officer Timothy D. Cook," Arik Hesseldahl reports for BusinessWeek.

"Cook, who will handle day-to-day operations while Jobs is away, is known as a skilled manager who makes up in operational chops what he lacks in marketing and design savvy. There's little question Jobs will be missed. Yet Cook, who ran Apple in 2004 when Jobs was recuperating from cancer surgery, is widely expected to guide the company with a steady hand," Hesseldahl reports.

"As COO, Cook is an indispensable member of Apple's corporate bench. Where Steve Jobs is Apple's public face and its final arbiter of product design and positioning, Cook is responsible for day-to-day operations, outside observers and former employees say. 'Steve is the visionary,' says one former employee who asked not to be named. 'Tim is the guy who makes the trains run on time,'" Hesseldahl reports.

"For all his operational star power, Cook isn't the master of marketing and products that Jobs is. In Jobs' absence, product design decisions will likely fall to Jonathan Ive, senior vice-president of industrial design, the man behind the design of the iMac, the iPod, and many other products," Hesseldahl reports. "'When it comes to design, they most often defer to Ive,' says Tim Bajarin, head of Creative Strategies, a tech consulting firm."

Hesseldahl reports, "But don't underestimate Cook, cautions Gartner analyst Mike McGuire. Having spent more than a decade in Jobs' closely guarded executive circle, Cook will have learned more than a thing or two about how to launch successful products. 'I don't know Cook that well, but my guess is he isn't just an ops guy,' McGuire says. 'I don't think you survive at Apple as just an operations guy. I don't think you get let into the inner sanctum as just an operations guy.'"

Full article here.

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Jan 15, 09 - 11:37 am Comment from: flappo

apple have plenty of talent ; ives , forstall etc

either one could carry the torch from steve

Jan 15, 09 - 11:52 am Comment from: IDrules

Good luck Steve.

Jan 15, 09 - 11:53 am Comment from: MidWest Mac

Cook + Ives = Steve Jobs

I know that equation isn't entirely true, but it does have some truth to it. Ives knows what kick ass product looks and feels like, and Cook can make it happen.

If this organization goes about its daily business by asking the question, "What would Jobs do?" I'll be there is enough talent there for some absolutely groundbreaking products in the future. I really do believe that.

Jan 15, 09 - 11:53 am Comment from: Jersey_Trader

The missing word is "again"! Tim Cook should AGAIN lead Apple ...

Trying to dump on Apple or state reality. Dumping makes the headlines. Will they stop spitting on Apple if Steve is unable to come back full time? No, they are set in their ways. They all wanted in in jail and proclaimed him guilty with the back dating stuff. They are still trying to bury the ax in Steve and Apple's back.

Jan 15, 09 - 12:04 pm Comment from: Mac Realist

Bye Bye Apple. It is definitely time to sell everything off and give the money back to the investors. I'm sure the poor souls that purchased the stock at $180/share would like to see something from their investment.

Apple is nothing but an over priced toy company without Jobs. The rest of the so-called management team are no more than a bunch of yes-men hacks waiting to cash their paychecks.

It's sad that Jobs is having health problems and I really hope that he gets better but it doesn't sound good. Gizmodo was right about Jobs leaving and I don't think he is coming back because the recovery numbers from pancreatic cancer is not good.

But now is the time to get rid of yiour mac hardware and software. Start moving your data to IBM hardware before you are left in the cold. Same goes for the overpriced toy called the iPhone.

Jan 15, 09 - 12:16 pm Comment from: MidWest Mac

@Mac Realist

The REAL Zune Tang is back!

I'll move to Windows when they put out a better operating system and the Dells and HPs of the world put out superior hardware designs.

I have a feeling that with or without Jobs at the helm I'll be working on an iMac and Macbook well into the next decade.

Jan 15, 09 - 12:20 pm Comment from: The Muffin Man

To all you know-all experts:

His name is Ive, not Ives!

Jan 15, 09 - 12:21 pm Comment from: Quad Core

6 Months? Not to be picky, but if he leaves halfway through January and comes back for June, isn't that only 4.5 months?

Jan 15, 09 - 12:25 pm Comment from: Quad Core

"Bye Bye Apple. It is definitely time to sell everything off and give the money back to the investors. I'm sure the poor souls that purchased the stock at $180/share would like to see something from their investment."

You're sooooooooo right. Did you know that jobs personally came up with all the ideas, all the products, all the designs and even built the Apple stores by hand on the weekend. Sadly, I am not even really typing this because all my Apple computers stopped working as soon as the announcement was made.

Jan 15, 09 - 12:49 pm Comment from: Olternaut

@MidWest Mac

Cook + Ives +Schiller +Rubenstein (now at Palm) + a little of Oppenheimer, + a few others = Steve Jobs

Jan 15, 09 - 12:51 pm Comment from: Olternaut

Oops. I meant "Ive".

Jan 15, 09 - 12:53 pm Comment from: Oltenaut

@Quad Core

He is supposed to come back sometime in the beginning of July which means there is a good chance he will miss the WWDC.

Jan 15, 09 - 01:34 pm Comment from: dd

You know, as a shareholder, this all kind of sucks. But, shit happens. I've never bought AAPL based on Steve Jobs health. I wish the man a (speedy) recovery.

That said, whatever Steve's fate, I will continue to buy Apple products until they disappear, which I doubt will happen anyway. MS Windows will NEVER be a home option for me. I'd sooner switch to Linux or directly to UNIX. Maybe even Solaris.
Since Scott Forstall came from NeXT, I trust him to understand Jobs' vision to some degree. Stop worrying and keep buying the Apple products you know you love...... and STFU!!

Jan 15, 09 - 04:28 pm Comment from: thrasycon

Lol!

The Microsoft Mediocrity Cult really does have its hopes up, aided by microshaft's media leghumpers.

See you in six months, haters!

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Sat, Nov 21, 2009 - 02:15 AM EST — AAPL: 199.92 (-0.59, -0.29%) | NASDAQ: 2146.04 (-10.78, -0.5%)

BusinessWeek: Tim Cook should lead Apple capably during Jobs’ six-month medical leave

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Sat, Nov 21, 2009 - 02:15 AM EST — AAPL: 199.92 (-0.59, -0.29%) | NASDAQ: 2146.04 (-10.78, -0.5%)

BusinessWeek: Tim Cook should lead Apple capably during Jobs’ six-month medical leave

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