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Fri, Nov 20, 2009 - 04:58 PM EST  —  AAPL: 199.92 (-0.59, -0.29%)  |  NASDAQ: 2146.04 (-10.78, -0.5%)

CNET’s Reisinger: Windows 7 will push Apple’s Mac market share back down to pre-Vista levels
Monday, January 12, 2009 - 01:45 PM EST

"As a new Microsoft operating system starts making its way to store shelves, it's incumbent upon us to forecast its expected impact. And after downloading the Windows 7 beta and immersing myself in its environment, I think I can say, both as a Mac user (I'm writing this on my iMac) and what some may call an Apple nut (I own just about every Apple product released over the past five years), Windows 7 will not only stymie Mac OS X's growth, it will push Apple's market share back down to pre-Vista levels," Don Reisinger writes for CNET.

"Even though it's only in beta testing, and there are still quite a few months left for Microsoft to screw things up, Windows 7 is easily one of the best operating systems I've ever used. Driver support is outstanding, and performing basic tasks on a 3-year old, homemade Windows box was delightfully fast. User Account Control was barely seen, and the operating system's redesign, though obviously taking pointers from Mac OS X, made using Windows much easier than in previous iterations. Simply put, the experience was delightful," Reisinger writes.

"That 'satisfaction factor' will enable Windows 7 to capture some of Mac OS X's market share. For the first time in recent memory, the new Microsoft OS will appeal to consumers who want a better experience, companies that want reliable software without breaking the bank, and vendors that want their customers to be happy. That didn't happen with Vista, which forced many to switch to Mac OS X, but I think that it will happen with Windows 7," Reisinger writes.

"Now, I know some of you are thinking that the damage has already been done that Mac converts will never look at a Windows machine again. I'm sure that a large percentage of Mac users would probably agree with that sentiment right now. But I'm a firm believer that if people use a particular operating system at work and like using it, they'll bring it into the home," Reisinger writes.

"It's the average consumer--the person who doesn't follow the tech world, doesn't know why so many people hate Microsoft, doesn't understand the basic difference between Mac OS X and Windows, and simply doesn't care about tech, as long as it works--who will consider the alternatives. She will read about Windows 7 on sites like this, examine the price differences between a MacBook Pro and the latest-and-greatest Hewlett-Packard notebook, use Windows 7 at work, and then pick Microsoft's product over Apple's up for personal use," Reisinger writes.

"As a person who performs almost every computing task on a Mac and tells anyone who will listen that at this point, the average consumer should be using a Mac instead of a Windows machine because of security and usability, I'm starting to prep myself for the single moment that I thought would never come: I'll be using a Windows 7 machine as my main computer and telling anyone who will listen that, believe it or not, using the latest Microsoft operating system really is worth it," Reisinger writes. "Now excuse me while I go outside to take some pictures of those pigs flying around my house."

Full article here.

MacDailyNews Take: We'd wait to see a Snow Leopard before snapping any flying pig photos (or judgments), Don. Especially since we heard much the same type of stuff during Vista's development, too. Historically, Microsoft has never been particularly adept at copying; they're always at least a little off and usually much worse. From what we've seen from reputable sources, Windows 7 is not much more than a Vista Service Pack with a different name on the box.

That said, competition is good and Apple does not require Microsoft to suck in order to sell Macs. Macs are perfectly capable of selling on their own merits. Plus, the fact that only Apple Macs can run all of the world's OSes/software natively and/or via fast virtualization while routinely earning the highest satisfaction ratings can only help sales - especially in a time when people are likely to be looking for sound investments in products that will give them the most flexibility and value for their hard-earned dollars.

[Thanks to MacDailyNews Readers "The_Wzrd," "Beowulf," and "BD" for the heads up.]

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Jan 12, 09 - 01:52 pm Comment from: GW Shrub

Microsoft's lemmings made the same kind of predictions when Vista was in Beta and we all know how that turned out.

Jan 12, 09 - 01:52 pm Comment from: Rob

It's beta, a lot of stuff is missing, it will get slower, don't worry.

Jan 12, 09 - 01:54 pm Comment from: Mtnnman

Ha, ha, ha, funniest thing I read all day....

Jan 12, 09 - 01:56 pm Comment from: deepdish

at least I have a life; this guy, I don't know.

Jan 12, 09 - 01:56 pm Comment from: Jersey_Trader

She ("the person who doesn't follow the tech world, doesn't know why so many people hate Microsoft, doesn't understand the basic difference between Mac OS X and Windows, and simply doesn't care about tech, as long as it works") is really pissed about your unenlightened macho opinions!

Idiot! I bet you are eating dinner alone this evening.

Jan 12, 09 - 01:58 pm Comment from: Rike

How much did M$ pay him for this article"? Who is a major advertiser for CNET?

Jan 12, 09 - 02:00 pm Comment from: Randian

Gawd, but what is going on with all these reviewers and their orgasmic reactions to VAPORWARE? Whether it's the "Pre" or "Win7," they see a bag full of promises and "going-to's" and they jizz all over themselves.

What a pathetic lot they (we?) are for hyping (and believing) this vaporcrap and calling it macaroni. It's enough to make one swear off the internet.

Jan 12, 09 - 02:03 pm Comment from: Handsome Smitty

"Rike
How much did M$ pay him for this article"? Who is a major advertiser for CNET?"

Exactamacly!

Jan 12, 09 - 02:03 pm Comment from: Jeremy

This guy is a dumb-ass sexist idiot and most of the opinions in the article are based on well-known myths of the tech world, (like the OS you use at work, will of course lead you to using it at home).

I would doubt he even believes what he wrote. It's all just click-bait at that site anyway with few exceptions.

Jan 12, 09 - 02:04 pm Comment from: Predrag

Rike:

Nominal Microsoft fee for hit pieces on Apple and positive writing for Windows and MS is $10,000. This is a well-known marketing programme from MS, wherein they offer this bounty to anyone who writes nice thing about them, and is published in reasonably popular publication (online or other media).

Jan 12, 09 - 02:05 pm Comment from: John Gee

HA HAHAAAAAAAAAA!!!

I don't even have to read this to laugh at it.

Jan 12, 09 - 02:09 pm Comment from: John E

Windows 7 is really Vista 2.0. if it fixes the things wrong with Vista and really makes Windows as "user friendly" as a Mac, that would be an important accomplishment by MS. we'll see.

in that scenario, Apple needs to keep improving its overall consumer "ecosystem" to hold its advantage. iLife is terrific, and iWork has great potential as a cheap alternative to Office. but AppleTV and MobileMe are both weak and need huge improvements in '09. and further expanding the success of the iPhone/Touch is essential to spearhead the rest.

the ball is now in Apple's court.

Jan 12, 09 - 02:09 pm Comment from: dpp

"Windows 7 at work"? We're still using XP at work and the IT department hasn't even rolled out SP3 yet. OS X will be well past 10.6 before I ever see Windows 7 at work (not that I'm in any hurry). Actually half of the stuff I use now runs on a Citrix server with Server 2003 as the back end - so the interface looks like a fresh copy of Windows 2000, yech.

Jan 12, 09 - 02:12 pm Comment from: MacMidget

For a person whose every bit of material is produced on a Mac, he sure doesn't have a lot to say about them. Indeed, the majority of his articles are on "gaming", a subject he surely doesn't write about from his experiences on a Mac (although he could, but let's be honest....). Want to know what angle Don is shooting? Here's an excerpt from a March article on the Wal-Mart's decision to pull linux-based machines from their offerings:

"And it's that average person who frequents Wal-Mart and is more than willing to buy a computer that offers an operating system they know--Windows. Linux folks can talk until they're blue in the face saying that Linux is safer than Windows and people can do more, but until it's as easy to use as Microsoft's OS, it's in as many offices as Windows and it's on the nightly news, the chances of people switching are nil."

Kind of strange that a man who, if you read his words, bangs out every keystroke out on a Mac. There not a mention of his preference for the Mac anywhere in the article. I smell a fsking rat.

Listen, we've seen the "I'm the most devoted Apple user in the universe, but I think this M$ product is the bomb" blogs before. If Don had any high praise for the Mac, I have yet to see it.

Jan 12, 09 - 02:13 pm Comment from: Ferf Muckmeyer

This is hilarious. Windows 7 will suck just like Vista - if not worse.

Jan 12, 09 - 02:14 pm Comment from: CYxodus

Windows 7 is nothing but Vista with a new look. I found Vista text in the Installer. http://akapayton.blogspot.com/2009/01/windows-7-is-vista-in-new-suit.html

Jan 12, 09 - 02:14 pm Comment from: Thumper

OK, MDN, time to put your money where your mouth is.

You frequently accuse Mac critics of lambasting Apple products without ever using them. Now here you go, citing unnamed sources to proclaim, "Windows 7 is not much more than a Vista Service Pack with a different name on the box."

To be fair, you should download the Windows 7 beta yourself and give it a spin. Or you should admit your own MS aversion will never allow you to even attempt to make unbiased comparison.

Jan 12, 09 - 02:15 pm Comment from: Randian

@MacMidget

You're right on, IMHO. This guy is NO Mac user. He shops at "ShillsRUs" and is on his way right now to collect his check from the Bank of Redmond.

Jan 12, 09 - 02:16 pm Comment from: Jeff

Windows 7 Upgrade Pricing
Windows 7 regular $150.00
Windows 7 Plus $250.00
Windows 7 Media Basic $350.00
Windows 7 Ultamate $400.00
Windows 7 Almost Like A Mac edition $1,000

Jan 12, 09 - 02:16 pm Comment from: Passerby

I'm curious how Microsoft managed in two years to do everything they failed to do in seven. A remarkable turnaround.

Jan 12, 09 - 02:17 pm Comment from: Another IT Guy...

I really don't see Apple's market share falling as a result of W7 and I'm not sure, if the user is as much of a Macolyte as he says he is, how anyone could reach that conclusion. Don't misunderstand--I've been using the 64-bit 7000 build of W7 for over a month and it's great, but people using Apple are using it because it's Apple, not because it simply isn't M$ or Linux. They just like that particular computing ecosystem and what it offers them. It's a different consumer group.

W7 is excellent, even in beta, but I hardly think it's going to roll back Apple's march into the mindshare of consumers already pre-disposed to buy their product.

Jan 12, 09 - 02:21 pm Comment from: goobi

This is Don Reisgner. The same nut who said Apple should license Mac OS X on PCs. He then got fired from Ars and has been gladly accepted among other nuts at CNET.

Jan 12, 09 - 02:21 pm Comment from: ericdano

First off, no one is sure when it will be out. They say maybe summer 09, maybe Jan 2010....who really knows? Microsoft has never really made any of their ship dates in recent memory.

Second...who knows exactly what it will break. Will games run on it? Serious software? Etc, etc.

I'm not worried. Until there is actually a shipping date, it is just like talking in the wind.

Jan 12, 09 - 02:22 pm Comment from: Once And For All

Not only is OS X currently a better user experience, it has yet to be compromised without the users permission. Talk to me when Windows accomplishes both of those things.

Jan 12, 09 - 02:23 pm Comment from: coolfactor

I think he's partially right. Windows 7 will garner a more positive opinion among the masses because they are fixing things, but as MDN clearly states, Apple is not standing still. Snow Leopard will continue leap ahead and set the standard for what an operating system should be like, and Windows 7 will continue to be cast in it shadow.

You know even small rock on the road can cast a large shadow from oncoming headlines. That small rock is Snow Leopard.

Jan 12, 09 - 02:25 pm Comment from: NGC598

Well at least he mention that Microsoft used pointers from Apple. Which is given, without Apple how effective could Microsoft be. With that said- Why wait for years as Microsoft attempts to perfect ther OS- Just buy an Apple.

"User Account Control was barely seen, and the operating system's redesign, though obviously taking pointers from Mac OS X, made using Windows much easier than in previous iterations. Simply put, the experience was delightful," Reisinger writes." smirk

Jan 12, 09 - 02:28 pm Comment from: Rainer

"As a new Microsoft operating system starts making its way to store shelves..."

Yeah, right. Some people doubt it will make it in 2009.
Talk about premature ejactulation.
Let's see how the MS-style software-government with layers-upon-layers-upon layers of management ruins another product.

Remember the "shutdown button crapfest" in Vista?
http://moishelettvin.blogspot.com/2006/11/windows-shutdown-crapfest.html

Jan 12, 09 - 02:35 pm Comment from: anypats

The company I work for is currently working on a transition from Windows 2000 to Windows XP. I don't see them out rushing to put Windows 7 on anytime in the near future. All the PC's at the university I attend are all running XP. Windows 7 will need to have some real compelling reasons for large infrastructures to make the switch.

Wasn't it Ballmer that said, "Windows 7 is Vista, just better?" If that is the case, you can count me out. I purchased Vista within a month of its initial release and reverted back to XP within a few months.

Jan 12, 09 - 02:36 pm Comment from: Moonlight

Don Reisinger writes for CNET:

"I think I can say ... Windows 7 will not only stymie Mac OS X's growth, it will push Apple's market share back down to pre-Vista levels"

You hope. Dream on.

Underneath it's still the same old thing Registry and all. It's built on ad hoc technology without enough forethought. Grief, they still have a System32 directory on the 64 bit . Goodness! Windows is built around a one-window-per-application paradigm. How lame is that?

And it's backwards-compatible enough for old f***ed software to run - which makes it messier than it should be. And if it weren't MS would lose an important competitive advantage, so that they can't afford not to make it so.

Underneath it's still the same old thing, Reisinger. And anyway OS X isn't standing still in the meantime.

Now I'll tell you what'll happen through the next couple of years. Microsoft will have an increasingly hard time. Already they're not a good bet for investors. It's likely that the increasing popularity of netbooks will further damage Microsoft. If you were an OEM, Reisinger, would you keep paying over the odds for Microsoft licenses even on cheap, low-margin sub-laptops when said hardware will run Linux better at far lower cost? The white-box assembler serfs are rebelling.

No, the slide will continue. Your friends in Redmond are in for leaner times.

Jan 12, 09 - 02:41 pm Comment from: DanielM

How does one take the ending statement?

Reisinger writes. "Now excuse me while I go outside to take some pictures of those pigs flying around my house."

My first take was on Reisinger's article was an admission of a psychological condition and a figment of his imagination.

However, if it wasn't, it would still be a logical diagnosis by an learned individual.

Jan 12, 09 - 02:42 pm Comment from: iLuvMyMacs

@MacMidget
' Kind of strange that a man who, if you read his words, bangs out every keystroke out on a Mac. There not a mention of his preference for the Mac anywhere in the article. I smell a fsking rat. '

1:) "As a person who performs almost every computing task on a Mac and tells anyone who will listen that at this point, the average consumer should be using a Mac instead of a Windows machine because of security and usability..."

2:) "I think I can say, both as a Mac user (I'm writing this on my iMac) and what some may call an Apple nut (I own just about every Apple product released over the past five years),..."


Which article did you read???
I'm not saying I give the article credibility ...he's talking about a stripped down beta version- (pre-bloat)-- but he wrote what he wrote.

We've all heard this before- from Windows3.0 > Vista- In the end, it's the same issue. MS has bolted on security to it's OS, OS X with it's BSD foundation, was built with security as it's core.

Jan 12, 09 - 02:45 pm Comment from: Jeff

Garbage...

Jan 12, 09 - 02:49 pm Comment from: shawn

Well, being that I've used the beta of 7 in Fusion on my MBP, I can say that it'll be a hell of a lot better than Vista. Yeah, it may just be Vista SP3 (SP2 is in beta now), but, it probably won't have the sea change market fluctuations that the person is prophecizing. (SP?)

7 looks good in beta and it's faster/smaller than Vista could ever dream, but, as noted MS has plenty of time to fuck it up.

That being said, I'll buy Snow Leopard and steal 7 from work. Because MS is still MS and they don't deserve my money.

Jan 12, 09 - 02:50 pm Comment from: Demon

Windows is on the wain. Windows 7 (Vista 2.0) will not change that fact. Microsoft is more concerned with being Google then with stopping Apple's advance into the PC market.
By the time Microsoft shovels all of the Live Integration crap into Windows 7 and turns all the DRM Protections back on just before shipping Windows 7 will be so bloated, again that there is every change that yes, pigs will stand a better chance of flying then Windows 7. Then they'd be the OEM's Shovelware parade that takes place so, by the time the endusers start to get Windows 7 on their systems a clean but, old XP OS installed on their shiny new system will be a joy.
Yes, Apple never stands still and Microsoft hype for Windows 7 now will be short lived and users today (techie or not) understand that Microsoft isn't the or even a leader in OS innovations and PC Vendors and Microsoft can't hold a candle to Apple Customer satisfaction ratings. The only direction Apple's Market-share is headed is up Windows 7 will not effect that trend.
As they say Windows 7 is too little, too late, to change the market.

Jan 12, 09 - 02:53 pm Comment from: One guy from Finland

LOLOLOLOLOLOLOLOLOLOL

What a f u c k i n g IDIOT! Snow Leopard will push Windows Vista 7 market share under 10%. Windows Vista 7 Server Pro $ h i t Enterprise will have market share below 5%. Micro$hit is gone.

Jan 12, 09 - 02:53 pm Comment from: Moonlight

@iLuvMyMacs


"@MacMidget ... Which article did you read???"

He's referring to an earlier hit-piece Reisinger did on Linux. It was about a Linux machine on offer at Walmart. That's the piece in which Reisinger - apparently - doesn't have much to say about Macs. I just looked it up for interest:

http://news.cnet.com/8301-13506_3-9890857-17.html?tag=mncol;txt

MacMidget is right. Our friend R only mentions OS X once in passing in the article:

"simply doesn't offer the kind of mass-market appeal Windows and Mac OS X do ..."

Jan 12, 09 - 02:54 pm Comment from: Raymond in DC

MDN take: "We'd wait to see a Snow Leopard before snapping any flying pig photos (or judgments)" Why so defensive? I expect even today's Leopard will put Windows 7 to shame, and that's before the first virus brings 7 to its knees. Snow Leopard will just magnify the beat-down.

Jan 12, 09 - 02:55 pm Comment from: Greg L

Can anyone track down how much Microshaft paid Reisinger for “consulting” fees lately?

Jan 12, 09 - 02:56 pm Comment from: madgunde

I hope MDN iCal'ed this fool.

Jan 12, 09 - 02:58 pm Comment from: the Nile

This guy is just a Windows user that reluctantly embraced the Mac because he couldn't get any real work done with his PC and Vista. And now that there is a Vista lite version that allows him to get some work done, he's more than willing to return to under the rock from which he came. Nothing new, and I'm sure we'll see more articles like this as Windows 7 nears release. MS has deep pockets and a serious image problem that needs to be repaired. It's up to the consumers to figure it out. You'd think it would be easy in the Information Age, but I guess it depends on where that information is coming from. If you control the media, you control the masses. 'nuff said.

Jan 12, 09 - 03:00 pm Comment from: Buster

Microsoft invented the Turd...errrr....the Zune. All the celebrities loved it and honoured it at a special presentation at the Hollywood Bowl. Flush with success, Microsoft brings you Turd II...errrrr....Windows 7. Coming soon to a bathroom nearest you!.

Jan 12, 09 - 03:00 pm Comment from: Moonlight

From the earlier article MacMidget found:

"Instead of command line, the average person wants a mouse and keyboard."

Heh? How do you use the command-line without a keyboard. Telepathy or something.

Reisinger must think his readers are dim if they'll swallow that. He really think he can persuade them that they might not get a mouse or a keyboard if they don't buy a machine with Windows on? Good luck with that. I doubt even CNet readers are as dim as that.

Jan 12, 09 - 03:01 pm Comment from: Wings2Sky

The flaw in this thinking is that users who have switched to Mac will switch back to Windows. That doesn't make much sense. Many Windows users switched to Mac because Windows was a bad experience and the Mac seemed to be such a better experience (e.g., viruses, crashes, Vista). I am guessing that most weren't bucking a trend in their office but were individual users. Windows 7 will probably not get them back just by being as good as Apple. And it might not get them back even if (big if) it were better than MacOS right away. The only reason for folks to switch back would be if something about the Mac sucked (e.g., price or software availability).
Otherwise, people are going to stay with what they have (IMHO).

Jan 12, 09 - 03:01 pm Comment from: montex

Ever notice how these writers start off by saying "I'm a lifelong Mac user who started on the Mac Plus and I've had every Mac OS since then, but this new Windows 7 has completely changed my mind!". It's just as genuine as those guys who were saying last fall "I've been a lifelong Democratic and I voted straight party line in every election since Nixon, but that John McCain is the man I'm voting for this time!".

Just as hollow. Just as vapid. Just as FOS.

Jan 12, 09 - 03:05 pm Comment from: Moonlight

Here's his site:

http://www.donreisinger.com/

Links to all the publications he works for: The CNET Digital Home, IT World "Making It Personal" column, Computerworld, InformationWeek.

It'd be interesting to read a few back articles and see what, if anything, he's actually had to say about the Mac in the past.

I might do if I get bored enough.

Jan 12, 09 - 03:12 pm Comment from: kenzo

I installed both the 32bit and 64bit versions on my unibody MBP. I was pleasantly surprised with how well they run. It looks like MS did a good job of fixing many of the Vista problems. This won't however get me to switch back anytime soon. Windows still has many fundamental flaws that I can't overlook (registry, dlls, etc.). Now I won't feel overly sorry for my poor windows using friends =).

Jan 12, 09 - 03:15 pm Comment from: silverwarloc

Full of bovine fecal matter, I say. His article has a pejorative connotation toward the Mac...for a person who loves Macs. I find this contradictory, to say the least.

Jan 12, 09 - 03:16 pm Comment from: ron

I can see though windows proper gander. In cricket, it's a duck. Google that and add to global warming/climate change, or whatever Algore is calling it these days.

The big freeze is coming.

Jan 12, 09 - 03:17 pm Comment from: Peter

"they see a bag full of promises and 'going-to's' and they jizz all over themselves.

[...]

"Snow Leopard will continue leap ahead and set the standard for what an operating system should be like, and Windows 7 will continue to be cast in it shadow."

Yeah, Mac users don't engage in spouting about vaporware. Problems with the iPhone? "Don't worry, Apple's next version will be so much better! And you'll get it for free! (as long as it's within 2 years of you buying the phone)"

"Snow Leopard will be so much better than Windows 7!" despite the fact that Apple has already said that the only new "user visible" feature will be Microsoft Exchange support (which Windows 7 will have as well). Things such as Grand Central--while worthwhile for developers--will require rewrites to code to take advantage of them and you won't see much of that for at least six months after it's shipped.

Jan 12, 09 - 03:19 pm Comment from: Back to the 90's

It has always amazed me how Microsoft zealots value unfulfilled promises by Microsoft more than Apple's current offerings, promises concerning "cutting-edge" Microsoft "innovations" which are based on products that Apple is already shipping anyway.

Jan 12, 09 - 03:20 pm Comment from: Macaday

Read the last two paragraphs. He isn't serious...

'...using W7 really is worth it. Now excuse me while I go outside to take some pictures of those pigs flying around my house.'

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