“Apple Inc. continues to enjoy strong interest from high school students in both its iPod and new iPhone, according to results from a recent Piper Jaffray survey,” The Associated Press reports.
“The study, which surveyed buying patterns and brand preferences of about 500 teenagers nationwide, showed market share for the iPod rose to 82 percent in spring 2007 from 79 percent in fall 2006,” AP reports.
AP reports, “The study also showed that 84 percent of students surveyed had heard of the iPhone, a wireless Internet device and cell phone. Furthermore, 25 percent said they would shell out $500 to buy the device, which is set for release in the U.S. in June.”
Full article here.
AppleInsider has more details and survey results here.
[Thanks to MacDailyNews Readers “LinuxGuy and Mac Prodigal Son,” “Dion,” and “Investor” for the heads up.]
Microsoft CEO Ballmer laughs at Apple iPhone:
Related articles:
Apple iPhone wannabes don’t even come close to what Apple has built – April 05, 2007
Why iPhone could be more than worth Apple’s price – April 03, 2007
Wired: Apple iPhone has wireless industry scrambling – March 30, 2007
Report: AT&T Wireless says Apple iPhone release date June 11 – March 30, 2007
Apple iPhone steals CTIA Wireless 2007 show; FCC chairman wouldn’t give it back – March 27, 2007
AT&T has received 1 million Apple iPhone inquiries so far – March 27, 2007
Apple’s iPhone ‘preverberations’ rock cell phone industry – March 26, 2007
Sony CEO Stringer talks Apple iPhone: ‘I wouldn’t bet against Steve Jobs’ – March 17, 2007
The Beeb tries to equate ‘smartphones’ with Apple’s iPhone – March 16, 2007
Cellphone users set their sights on Apple’s iPhone; look to get out of existing contracts – March 15, 2007
Getting ready for Apple iPhone: How to get out of your 2-year cellphone contract – March 13, 2007
Wired’s Mortensen: Apple is under-selling iPhone with their 10 million figure – March 13, 2007
Apple’s marketing machine does it again: iPhone generates $400 million in free publicity – March 10, 2007
Analyst: Apple’s iPhone has Palm ‘shaking in their sandals’ – March 09, 2007
Which company is most at risk from Apple’s looming iPhone onslaught? – March 04, 2007
Morgan Stanley reiterates Apple ‘buy’ – says market is underestimating iPhone demand – March 01, 2007
Apple’s 10 million iPhone sales target for 2008 would surpass most other smart phone sales – March 01, 2007
Apple COO Tim Cook: iPhone is a revolutionary product; you get what you pay for – February 28, 2007
Apple COO Tim Cook: iPhone on track for June launch – February 27, 2007
Goldman Sachs: 4 reasons to be bullish on Apple’s iPhone – February 26, 2007
Apple airs iPhone teaser ad during Oscars – February 25, 2007
Apple preps 3G iPhone model for Europe – February 25, 2007
The once-mighty Palm Inc. doomed to decline and failure – thanks to Apple’s iPhone – February 23, 2007
Palm CEO can’t stop talking about Apple iPhone – February 19, 2007
How Steve Jobs played hardball in iPhone deal with AT&T (Cingular) – February 17, 2007
Digit takes a closer look at Apple’s iPhone – February 14, 2007
Microsoft caught off-guard, beaten badly by Apple’s iPhone innovations – February 13, 2007
Apple’s soon-to-be iPhone rivals sound just like iPod rivals circa 2001 – February 01, 2007
How Verizon blew the Apple iPhone deal – January 29, 2007
O2, Vodafone, Orange, T-Mobile battle for exclusive rights to Apple iPhone in UK – January 26, 2007
Rogers to offer Apple iPhone exclusively in Canada – January 25, 2007
Research in Motion downgraded due to Apple iPhone competition – January 23, 2007
Ihnatko: Hands-on with Apple’s iPhone (which runs Mac OS X 10.5 Leopard) – January 18, 2007
Microsoft CEO Ballmer laughs at Apple iPhone – January 17, 2007
RealMoney: Apple just blew up the whole damn mobile-phone supply chain with its new iPhone – January 11, 2007
eWeek: Apple iPhone fallout: ‘They must be crying in Nokia-ville and other telephony towns today’ – January 10, 2007
Jefferies downgrades Motorola on fears of market share loss to Apple iPhone – January 10, 2007
The massive FUD campaign against Apple’s iPhone ramps up – January 10, 2007
Time: ‘iPhone could crush cell phone market pitilessly beneath the weight of its own superiority’ – January 09, 2007
Analyst: Apple iPhone should be given its own category – ‘brilliantphone’ – January 09, 2007
The only thing really wrong with Apple’s iPhone is its name – January 09, 2007
Apple debuts iPhone: touchscreen mobile phone + widescreen iPod + Internet communicator – January 09, 2007
There will be domestic violence incidents caused by this device LOL.
Calling Steve Ballmer, your crow pie is ready.
High School kids have enormous “disposible income” since many already have room and board paid for and a fund for college, basically all their money and income is disposible.
Those that can scrape up the change for it I can definitely see going for something like this.. huge status symbol.. very few things have the cachet as an expensive phone.
The iPhone halo effect will be bigger than the iPod halo effect.
forget high school kids – my 12 year old has begun saving for the iPhone – “not” lying. this phone will create a whole new market – there will be 2-3 per family in a year’s time.
I wish I could have afforded things like that. But by college I probably would have pulled it off. I did buy a car phone (huge thing under the seat with a corded receiver, so I guess no difference.
So far the iPhone looks awesome! The proof will be in the pudding! I have no doubt in Apples quality; I am more worried about AT&T. I had Ameritech, Cingular and AT&T in the past and had horrible customer service, constant call quality issues and just hell all around. I am generally an early adopter on everything Apple but I may wait a few weeks to see how the crow flies!
I love Apple Products but I need my phone to work as expected, it’s a large part of my business…
By the way Steve Ballmer you’re an idiot!
Maybe it will put a temporary dent in the candy-coated meth market.
survey of 500 people.
FIVE HUNDRED!!
what kind of bloody survey is that?
I hate stoopid stuff.
500 people surveyed beats the crap out of TWO surveyed by Ballmer and Gates when asked if THEY would buy one, huh?
Their iPhone “plunk” is my AAPL “c’ching”.
All it takes is one negative review and all these teens are on to something new.
cellphones = fashion. fashion goes in and out real quick.
Umm, more like I will shell out 500 for the iPhone. You think my children actually do anything worth while. I have to spoil them and give them everything they want so that they are are “popular”. Do you really think a 16 year old should be driving a BMW, I do. Do you know how cool my son/daughter is compared to me when I was his age? Sure, I am up to my eyeballs in debt so that my son/daughter can be coon and popular, but that doesn’t matter since my son/daughter is cool and popular.
Teh iPhone roXXorz >.<
I am buying two right out-of-the-gate. One for my wife and the other for myself. Hey, we’re Yuppie DINKS (Double Income No Kids). Why the h3ll wouldn’t we?! Besides, I have been using Apple computers since ’86 and have almost always been an early adapter; this is the one occasion, I think, where early adopters will outpace the stragglers.
This is a very exciting time to be a Mac Zealot!
@ Get Dafacts
Yeah, cause teenagers read Consumer Reports and shit. On negative review… Have you ever MET a teenager? ;P
-c
MW: ‘comes’ (when she’s on top)
You dashit, ChrissyOne! Man, if I weren’t married… but I am and my wife rocks, so… where was I?
Maybe some day I’ll be loved and respected as much as you… but prob not.
” width=”19″ height=”19″ alt=”downer” style=”border:0;” />
Chin up, honey. We can all be rock stars.
I love the smell of fried troll in the morning! Do you really think that the iPhone is about fashion, numbskull? If it were, Apple wouldn’t spend five years developing FASHION. They’d say “Hello Moto” and start pumping out FASHIONABLE c*apstastical phones like the world was ending tomorrow. They didn’t do that. They invested tons of time, money, and effort into developing the iPhone in order to deliver a superior user experience. You know, experience? Like user interface, MMIs, and trash like that? It’s the reason why the iPod is what it is — a success. Your inability to grasp that is a source of never-ending amusement.
LMAO =)
Do you think this girl heard of the iPhone?
http://dogcow.atspace.com/bleeder.html
check out the thumbnails for more pic’s
Mikal in NYC:
500 is what’s known in marketing things as a ‘sample frame’. The strange thing about sample frames is that fewer respondents can actually be more accurate than more respondents (i.e 500 as opposed to 5000).
By the way, the wife and I are both getting iPhones and I have a 12 year old son who is desperate for one. The wildfire predictions look correct as far as I can see.
@ WiseGuy
New from Apple – eMoPhone. {razr blades sold separately}
MDN has it wrong again…..
Highschool teens are convinced they can get their PARENTS to shell out $500 for a phone. Especially the female ones that refer to the parent doing the spending as “Daddy”.
This survey is only complete if the parents are interviewed too.
Stop chugging the Kool-Aid, MDN. The pro-iphone stories are getting weaker and weaker. I guess Apple will actually have to convert the iPhone from vaporware to an actual product or Piper will be reduced to asking lab mice how they feel about the iPhone.
This is the problem with premature specification (that’s Steve Job’s term).
Just my $0.02
Yeah, and high school kids want to end hunger, too. Then they find out there is work involved……
wiseguy
that babe with the green earrings and iBook T shirt is a little TOO hot for a page of minors.
MW:natural, as in beauty