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That's impressive. The numbers are small, but to show growth in share of market while your chief competitor has introduced it's flagship product is not typical. Bodes well for Apple.

"Despite launch of Windows Vista"?, how about "Due to" launch of Windows Vista

2.1% to 2.6% in one year is a 23% increase.
Not bad at all.

animac...
Maybe, buy I get emails all day long promising me a 50% increase. Now, imagine what would have happened if Micro Soft had released Viagra instead of Vista!

"buy"?
"but"
*sigh*
Durned keys are too close

I think I'm gonna ask a slight raise in salary.

That means that Apple could have sold up to 19.23% less computers than they did and still remained with the exact same 2.1% share they had at the same time last year.

Basically, those 288,000 (or so) "extra" computers are the ones responsible for the marketshare growth.

Go Apple! More importantly, go Mac buyers! Keep up the good work.

@Bob

What percentage of the increase were due to:
1. exclusive OS X users
2. exclusive Windows users
3. both OSX and Windows users

Of exclusive Windows users what percentage are using:
1. Windows 98
2. Windows 2000
3. Windows XP

What percentage of sales were due to:
1. MacBook Pro 15-inch
2. MacBook Pro 17-inch
3. MacBook
4. iMac 17-inch
5. iMac 20-inch
6. iMac 24-inch
7. Mac mini
8. Mac Pro

What percentage of sales were due to:
1. previous Mac owners
2. new Mac owners

Uncle Fester had 96%.

Apple had 2.6%.

Apple made about half of the profit Microsoft did.

Hang in there Uncle Fester. Fight for that CEO job.

This stat is always irritating to listen to. For one, it assumes that Mac (or OSX) sales are comparable to Windows sales. They are not. Now compare Dell computer sales to Apple's computer sales, and you have a good comparision. Just because Dell, HP, Gateway, etc etc all use Windows, doesn't mean that the total sales of them all are comparable to Apple. Apple produces computer and entertainment hardware with software than runs on them. They are a one-package deal. If it was important that Apple increase their market share to windows, then they would open the OSX to run on all X86 hardware, which we all know is a crazy idea.

The fact that in a quiet quarter Apple now sell 1.5M macs is amazing. Next quarter should be the same and then the Edu quarter in sept will be a blow out. Hopefully at least 2M maybe 2.5.

caguile:

I agree. While Vista was unreleased there was the possibility that it might be a fantastic products. But once it is released all doubt was removed.

The same risk exists with Leopard with our high expectations despite any evidence to back it up. The current feature set is nice, but not earth shattering.

Remember also that the people switching to the Mac are the influencers, not the followers...

I don't get it, what does Vista have to do with OS X?

That's like saying "BMW marketshare is up despite the release of a new Ford Focus"!

And in the US, the share is above 5% now. The tide is starting to turn.

When Balmer laughs at Apple and then laughs at Google, that tells you something. He wants to think that Microsft is invincible because of the huge market share. Yep, you are big and apparently stagnant. A five year wait for Vista, the reviews should be incredible. They are not.

I will never understand why so many are so happy to have so little choice in the OS software industry. This is not the American way. I would be like having the choice between a Ford and a Chevy and everybody is happy. I don't get it.

The point is that in that world BMW and Ford are the only brands, basically.

I don't get it, what does Vista have to do with OS X?
Because switchers are the ones that drive Mac sales growth, Vista might have given switchers pause.

Might as well give up, scrap Mac OS X & let Macs just run Windows. Then the sales will go up

They got it wrong. Apple did not gain share "despite" Windows Vista, it gained share BECAUSE OF Windows Vista. It's obvious from Dell offering Windows XP again that consumers are trying to avoid Vista at all cost. It's only natural that more people would consider getting a Mac. It looks like they not only considered it, many of them made the purchase.

Apple saw the numbers and obviously decided there was no significant risk in delaying Leopard until October, to make sure it is perfect. Smart move...

Gene Munster @ piper jafray, etc. has never been a friend of Apple. He is continously poo-pooing the stock. Yet when there is a rise, he is perplexed, vexed and didn't expect it.

He's been living in a bubble on Wall St. and needs to get out more.