InfoWorld: More demand Macs in the enterprise; how IT can embrace Apple’s growing platform
Monday, April 21, 2008 - 02:33 PM EST"More users are demanding Macs in the enterprise. Thanks to key computing shifts, supporting their appetite for Apple is now a straightforward option for IT," Galen Gruman reports for InfoWorld.
"Once confined to marketing departments and media companies, the Mac is spilling over into a wider array of business environments, thanks to the confluence of a number of computing trends, not the least among them a rising tide of end-user affinity for the Apple experience," Gruman reports.
"Luckily for IT, many of those same trends are making it easier for tech departments to say yes to the Mac by facilitating IT's ability to provide enterprise-grade Mac management and support," Gruman reports.
"'We're seeing more requests outside of creative services to switch to Macs from PCs,' notes David Plavin, operations manager for Mac systems engineering at the U.S. IT division of Publicis Groupe, a global advertising conglomerate. There are so many requests that Plavin now supports 2,500 Macs across the U.S. -- nearly a quarter of all Publicis' U.S. PCs," Gruman reports.
"According to NPD Research, Apple's share of the retail market has climbed to 14 percent as of February 2008. Gartner and IDC report that the Mac's share in the U.S. as of March 31 was 6.6 percent. Alongside that home-based shift from PC to Mac is a significant uptake for Apple among businesses, as Forrester estimates organizational Mac adoption tripled last year to 4.2 percent," Gruman reports.
Much, much more in the full article here.

I'm supposed to research Mac Pros for our Marketing Department to purchase for the coming fiscal year. Our IT Department has graciously allowed us to purchase macs for the first time in years.
So now I've got to figure out if I want us to use straight up Boot Camp or Parrallels. Buying all new Creative Suite software is out of the question. We're lucky to be getting new computers. Let alone Macs.
If any of you want to make a suggestion on which is the best option. feel free to scream it out.
Decisions. Decisions...