“Microsoft has posted its first teaser video advertisement for the upcoming Windows Phone 7,” Josh Ong reports for AppleInsider. “The one-minute ad, posted on the official Windows Phone UK YouTube channel, was created for a Secret Cinema showing of ‘Lawrence of Arabia,’ and spoofs the iconic mirage scene from the film.”
Ong reports, “Microsoft is expected to spend over $500 million on marketing [Windows Phone 7] at launch.”
Full article here.
MacDailyNews Take: Way too little, way too late. Where’s cut, copy, and paste? Where’s the multitasking? Where’s the compass API? Where’s the VPN support? Where’s the unified inbox for email? Where’s the HTML5 support? What is this, 2007?
Android Microsoft. Never do with one button that which you can do with four three.™
Stupid looking trailer.
As the ad suggests, Windows Phone 7 will be nothing but a mirage… with a really awkward name.
Windows Foam?
If I’m ever stuck out in the desert..that’s not the phone I want
So slow and boring
The poor, red-headed step-child version of Apple’s iconic ‘1984’ commercial about 35 years too late.
And considering that it’s only 3 months away, there are no details.
No originality. Oooppss…it is MS afterall.
Oh, so Pathetic.
Hey Microsoft, how about fixing the problems with windows 7 OS on computers before moving the problem child to phones? Crappy software makes for crappy hardware………. Oh, and the commercial…….. not even CLOSE to stirring up any excitement. Except for us iPhone owners who need a laugh!!!!!
Ok, this is marketing for very old people that watched Lawrence of Arabia or for an Arabian market share. Wasn’t the turd brown Zune marketed to the off road bikealists? Did they not learn anything?
They need younger people to pick which marketing strategy to use, not old duffers like Ballmer and me.
Reminds me of the opening scene from Star Trek V
See, our phones are better. Ours is at 7 while yours is at 4. :sticksouttoungue:
Is the ad talking about a new phone or a Jihad?
I thought I saw a Windows Phone 7 but it was just a mirage. I think it’s a safe ad for MS because you can’t tell if it’s for real or not.
30 seconds of incoherent shimmering on the horizon, 5 seconds of screenshot, 0 seconds of UI interaction. Yep – this is from Redmond.
Ever get the feeling the ad budgets at M$ are inspired by the plot of Brewster’s Millions?
LOL!! The revolution already HAPPENED! DUH!!
Chimerical BS.
Did they film that in the back lot of Joe’s Junkyard? What is with the tire tracks, trash, and even a tire in the “sand”? That is one of the worst settings for such an ad that could be imagined. Oh, wait, it does probably fit well and mirror the product itself. Never mind.
Wow, the production quality of that was fairly crappy. Even for M¢.
Actually, if you take a look at the UI, it’s original (not a copy), fresh and pretty cool. They’ll sell a bunch of these, no doubt. And if they make it easy to program with, you can guarantee that there are a league of developers who would love to program against it.
I wouldn’t knock it quite yet.
I love the big blue squares in the UI. Very 1960’s style. LOL
Ha ha ha ha! That’s hilarious! As in, what a joke.
Wow, David Lean and Stanley Kubrick’s family should sue them. That was not an homage but a ripoff. Plus, is Microsoft saying that an Arab Revolution is coming?!? A Holy War?!? A Jihad?!?
They should just go back to Zuneville.
It’s ironic that MDN is bringing up the same deficiencies that the iPhone sported for so long. And iPhone multitasking isn’t on par with what is found on Android or even Windows Mobile.