MacDailyNews - Where Mac news comes first

MacDailyNews Poll

5 Day Most Commented

Opinion Archive

Current Headlines

Latest Joy of Tech

  • Latest Joy of Tech!

MacNN

AppleInsider

Macworld UK

TUAW

MacRumors

Yahoo! Finance AAPL

iTunes Top 10 Albums

Mac OS X Downloads

Mon, Oct 13, 2008 - 03:15 PM EDT  —  AAPL: 106.54 (+9.74, +10.06%)  |  NASDAQ: 1787.34 (+137.83, +8.36%)

Microsoft employees squeamish about ‘podcast’ term, try using ‘blogcast’ instead
Monday, July 11, 2005 - 10:24 AM EDT

"One of the bigger trends on the Internet right now is 'podcasting,' in which someone can subscribe to amateur and professional audio programs, automatically downloaded to a portable device. The name is derived from the words broadcasting and iPod, Apple Computer's music player. And that poses a slight problem for Microsoft employees who want to take part in the trend. The iPod uses a music format that rivals Microsoft's Windows Media, and Microsoft software, in turn, runs devices that compete with the iPod," The Seattle Post-Intelligencer reports.

"So how do you create a 'podcast' without implicitly acknowledging the ubiquity of the product from one of your company's competitors? Why, you 'blogcast,' of course. That slightly awkward name, apparently derived from the words weblog and broadcast, is being used by several Microsoft employees to offer their own audio programs over the Internet," The Seattle Post-Intelligencer reports.

Full article here.

MacDailyNews Take: Note to Microsoft employees using the term "blogcast" instead of podcast: you're looking foolish. You lost. Get used to it, more losing is on the way. The Age of Mediocrsoft is ending.

Related MacDailyNews articles:
Microsoft 'Plays For Sure' logos don't always guarantee your music will play for sure - July 06, 2005
Windows Longhorn (aka Win XP SP3) spells big trouble for Microsoft - July 01, 2005
Apple iTunes leaves Microsoft Media Player in the dust - July 01, 2005
Apple CEO Steve Jobs' ultimate goal: 'to take back the computer business from Microsoft' - June 16, 2005
Apple to unleash Leopard on Microsoft's Windows Longhorn; Mac OS X 10.5 due late 2006 - early 2007 - June 07, 2005
Report: Microsoft's 'Longhorn' release slipping into mid-2007 - June 03, 2005
Is Microsoft finally about to crumble? - May 26, 2005
Forrester CEO: 'Microsoft is in its most vulnerable moment in history' - May 09, 2005
Analyst: Tiger proves 'Apple is light years ahead of Microsoft in developing PC operating systems' - April 12, 2005
97,467 Microsoft Windows viruses vs. zero for Apple Mac's OS X - April 05, 2005
Microsoft's lack of momentum, malaise won't end anytime soon - March 16, 2005

  • Social Web
  • E-mail






Always -- Free ground shipping with orders over $50 at the Apple Store.

Reader Feedback: ( = registered)

Jul 11, 05 - 11:47 am Comment from: gforce

wow...why stop there...as long as you're trying to rename stuff...go for microcast...or name it after the windoze media player and call it BUFFERCAST!

Jul 11, 05 - 11:49 am Comment from: Petey

A blogcast is nothing like a podcast.

Blogs are electronic diary entries on a website - a podcast is a audio show/content published to itunes.

All Microsoft have done here is totally confuse people with the term 'blogcast'.

IT IS NOT A BLOGCAST MICROSOFT!!

Get used to it! - IM AFFRAID THE IPOD IS NOW EMBEDDED IN POPULAR CULTURE - AND THERES FSCK ALL U CAN DO ABOUT IT!!

Expect some new entries in the Official Oxford English Dictionary in 2006:

1. Ipod
2. Podcast

Jul 11, 05 - 11:50 am Comment from: Kath Day-Knight

I had a blogcast once.
Penicillin, therepy and monogamy cured it.
Bless.

Jul 11, 05 - 11:52 am Comment from: believe it or not, I don't see this as a bad thing

Personally, I'm of the opinion that the term 'blogcast' is actually better for what we're describing here... more generic...

Why do I think this way? Ask the companies that make facial tissue, photocopiers and acetylsalicylic acid... Or, Kleenex, Xeroxes and Aspirin, for those who use the trademarked names interchangeably with the generic names.

Apple runs the risk of diluting it's brand recognition by making 'iPod' or its variants interchangeble with a particular process or technology.

Jul 11, 05 - 11:54 am Comment from: MikeR

"WMAcast" (M$ consider this copyrighted as of this moment) doesn't quite do it either. Get used to the term M$! I hope Balmer and Gates can understand they've lost.

Jul 11, 05 - 11:58 am Comment from: HH

I had a blog cast hanging from my nsoe this morning....

What about the 99% of podcasts that dont have anything to do with blogs.... is MS retarted?

Hey bill, Why dont you cash that check from claria and call it quits... for real.. just go away..

Jul 11, 05 - 12:01 pm Comment from: allgood2

A quick Google search displays over 64,000 records using the term blogcast, most of the first page references Microsoft. Of course a search for podcast returns 11,600,000 records, so I'd say Microsoft still has quite the way to go. Besides even Wikipedia redirects the term blogcast back to podcasting http://en.wikipedia.org/wiki/Blogcast . I'd say a year and half ago would have been the time to combat the term.

Jul 11, 05 - 12:03 pm Comment from: Metryq

Believe it or not, "he" is both the male and neuter form in English, yet there are those who persist in euphemistic foolishness as "he/she" in speech, as well as writing. Changing the name from podcast to something else sounds just as silly and transparent.

By the way, it was called "xerography" before it was called photocopying.

Jul 11, 05 - 12:07 pm Comment from: Metryq

Speaking of euphemisms

http://slashdot.org/article.pl?sid=05/07/11/1230239&tid=187&tid=1

Jul 11, 05 - 12:13 pm Comment from: Left Rear Tire

tunecast?
audiocast?

Podcast works for me. Generic? Everytime someone says Kleenex the company gets a little ad. Who here hasn't cringed when someone says "open a new WINDOW' while referring to a Mac application.

Jul 11, 05 - 12:16 pm Comment from: To Metryq

Right on regarding he/she. Screwing up the English language to satisfy some idiotic political agenda is not a good idea. And no, I also don't like "herstory" instead of history. That's the same mindset that got a DC mayor's aide fired because he use the word niggardly, and some ignoramus in the meeting mistakenly thought it was a racial epithet. Resist the language police!!
Just one girl's opinion,
Kate

Jul 11, 05 - 12:25 pm Comment from: TheConfuzed1

Left Rear Tire--

Who here hasn't cringed when someone says "open a new WINDOW' while referring to a Mac application.

Ummm... Mac had "windows" before Windows ever did. Why would you cringe?

Jul 11, 05 - 12:46 pm Comment from: DudeMac

My question is; does Gnomedex have anything to do with Gnome and Linux or is it something to overshadow Gnome (and Linux) and its namesakes?

Jul 11, 05 - 12:47 pm Comment from: RC

Touchy that we're losing badly in the music/audio department, aren't we M$???

Jul 11, 05 - 12:51 pm Comment from: hammer

Another example of an outright STUPID name MS comes up for something. Im surprised they don't call it something like Windows Media Enhanced Personal Recording Platform or some nonsense like that.

What was the last thing they came up with? Hypervisor? Frickin stupid.


MW society, as in Society has deemed the name is Podcast, not some Microsoft inspired pseudo-name.

Jul 11, 05 - 01:18 pm Comment from: jeff

PODCAST - pretentious
BLOGCAST - stupid

Jul 11, 05 - 01:21 pm Comment from: Dantés

Or from a moron's perspective: http://myitforum.techtarget.com/blog/rtrent/archive/2005/06/09/8553.aspx

Jul 11, 05 - 01:23 pm Comment from: Neil

MDN:
It's Micros**t.
Not Mediocrsoft or even Micro$oft.
Micros**t.

Jul 11, 05 - 01:24 pm Comment from: charlie

Metryq:

Sorry friend, but English has NO gender-specific identifiers, let alone a 'neuter' as you put it. They do not exist in the language.

Anyone studying languages would know that. All latin-based languages [esp. French, Spanish, Italian, etc] contain male and female identifiers, but do not contain a neuter. Even though modern English is 60% derived from French, the use of gender specifiers are absent.

Jul 11, 05 - 01:55 pm Comment from: Sly

I think you can buy one "blogcast" on MSN and get five free ones.

Jul 11, 05 - 01:57 pm Comment from: BartSimpsonHead

Plastercast?

That might help heal Microshafts broken (loose) grip on technology!

Sorry, that last word should have read 'reality'...

Jul 11, 05 - 02:03 pm Comment from: M.X.N.T.4.1

None of the terms really fit. However it's not what is correct, it's what people use. mp3 has become synonymous with digital music and is unlikely to be usurped for some time - who really cares that much? Surely microsoft have bigger problems to fix (like getting longhorn, or xp sp3 to work)?

Jul 11, 05 - 02:05 pm Comment from: :rollEyes:

Can't say I would have much interest in hearing any commentaries from Microsoft employees.

Probably best they call it something other than Podcast since that makes it easier to avoid. ;o)

Jul 11, 05 - 02:06 pm Comment from: iMaki

WEBBLOG = MOOOOOOOOOOOOOOOO
WEBPOD = COOOOOOOOOOOOOOOOOL

BLOG, Hmmmm. Sounds like the name of a caveman with long horns. MOOOOOOOOOO!!!!

Jul 11, 05 - 02:16 pm Comment from: LordRobin

To the guy who feared "Apple runs the risk of diluting its brand recognition by making 'iPod' or it's variants interchangeble with a particular process or technology"...

Trust me, the makers of Kleenex, Q-Tips, Chap Stick, Scotch Tape, and other products whose brand names are used to mean the whole category, are hardly bemoaning their situation. It is a VERY enviable position to be in.

For example, consumers are subconsciously driven to buy Kleenex because it's "the real thing". You go to the grocery to buy "kleenex", and there's a box with "Kleenex" written on it in big letters. The consumer will always see that first.

Think about the Walkman. For many years, "Walkman" meant "personal cassette player" (and still does to many people). Sony certainly didn't suffer from this.

Apple would like nothing better than for "iPod" to come to mean "compact digital audio player". Believe it.

Jul 11, 05 - 02:18 pm Comment from: ron

They could call it Patchcast.

Jul 11, 05 - 02:22 pm Comment from: ron

In Good Guys last week I was looking at the iPods when a young sales gal came over and said, "We have a lot of cheaper iPods over here," and pointed towards the conglomeration of mp3 players on the other counter.

Jul 11, 05 - 02:29 pm Comment from: anon

You guys all left out "Hoovering" too.

Jul 11, 05 - 02:38 pm Comment from: Gard d zada

Metryq:
Sorry friend, but English has NO gender-specific identifiers, let alone a 'neuter' as you put it. They do not exist in the language.

Anyone studying languages would know that. All latin-based languages [esp. French, Spanish, Italian, etc] contain male and female identifiers, but do not contain a neuter. Even though modern English is 60% derived from French, the use of gender specifiers are absent.


Correct, when identifying nouns. However, when requiring a non-gender-specific personal pronoun, 'he' and 'his' is considered gender neutral, although in some cases, though not used anywhere near as often, "one" can be be used when talking in general terms.

This is likely a result of adopting much of the french but the german as well. Discarding the arbitrary use of masculine/feminine forms of the definite and indefinite article and adopting the German neutral-gender specific model.

I say, we do like the Japanese, and just get rid of the conversational use pronouns when the context is clear. much more efficient.

Jul 11, 05 - 02:40 pm Comment from: mike

well, i know i'm not the only one who thinks 'turd' when he hears bLOG

Blogcast? Yeah right.. that's catching on.. hahahaahhaha

Jul 11, 05 - 02:47 pm Comment from: Al

Hoovering is a British term. In North America Beam was the dominant vacuum cleaner. Scotty was the guy in all of Beam's commercials. Hence, the term, "Beam me up Scotty".

Jul 11, 05 - 03:01 pm Comment from: Hard Hard

Perhaps they should consider "PlaysForSureCast", that term has worked well for them so far.

Jul 11, 05 - 03:03 pm Comment from: anon

Hoovering is also a term used in Australia (mostly by the blue-rinse crowd)

Jul 11, 05 - 03:10 pm Comment from: ron

Hovering is used in the levitation crowd.

Jul 11, 05 - 03:12 pm Comment from: Mac Daddy

"...is being used by several Microsoft employees to offer their own audio programs over the Internet." - multiple reporters from The Seattle PI.

This doesn't exactly sound like a groundswell to me. Furthermore, it wouldn't surprise me if this resulted from an internal management directive. I recall a few months ago, an article posted by MDN. I don't recall the title, but in the article, it stated that most of the MP3-using Microsoft employees use the iPod and that Microsoft management wasn't really happy about it. I wonder if this is part of the management's attempt to thwart the significant lead of the iPod.

Didn't the term "Podcast" come from iPod users and not from Apple? Oh well, to me the term "blogcast" has a rather clumsy sound to it. Typical of what Microsoft puts out.

Jul 11, 05 - 03:55 pm Comment from: asgacate

raspberry vous etez nul chez microsoft meme pas capable d'avouer votre defaite devant la grandeur d'APPLE

Jul 11, 05 - 03:57 pm Comment from: mAc-warrior

"In Good Guys last week I was looking at the iPods when a young sales gal came over and said, "We have a lot of cheaper iPods over here," and pointed towards the conglomeration of mp3 players on the other counter."

Wow... if some salesperson said that to me in a store I would tune them so fast...

--mAc

Jul 11, 05 - 04:25 pm Comment from: montex

It was recently noted that Microsoft frowned upon employees bringing iPods to the Redmond campus. Now this. Some may conclude that Microsoft is rotting from the inside out and its corporate 'heart' has shrunk to sizes too small.

Jul 11, 05 - 05:28 pm Comment from: ron

>"In Good Guys last week I was looking at the iPods when a young sales gal came over and said, "We have a lot of cheaper iPods over here," and pointed towards the conglomeration of mp3 players on the other counter."

Wow... if some salesperson said that to me in a store I would tune them so fast...>

Well, I considered ripping her a new one, but she was so young she already had one.

Jul 11, 05 - 06:32 pm Comment from: vend this

"In Good Guys last week I was looking at the iPods when a young sales gal came over and said, "We have a lot of cheaper iPods over here," and pointed towards the conglomeration of mp3 players on the other counter."

Is anyone from Apple Legal reading this? What total BS! IMO *ANY* vendor that tries to foist "cheaper iPods" to customers should be cut off hard by Apple.

Apple needs to field "secret shoppers" for situations like this. Imagine being able to play that salesperson's game a little bit, then say "I'm an Apple rep, those aren't iPods, and you're in deep shit. Take me to your store manager.". Let's see a young sales gal sell her way out of that!

Jul 11, 05 - 06:47 pm Comment from: SunSeeker

Does that include Officeworks here in Oz, who were last week selling PC laptops with free iPods?

Jul 11, 05 - 07:05 pm Comment from: JadisOne

F*ck Microshaft.

(I know that was immature, but Microsoft brings out the worst in me.)

Jul 11, 05 - 07:11 pm Comment from: mcp

1. billy should just give up; his crappy systems are now passe'.
2. english is a germanic language, not frog.
3. yes, it would be interesting to be able to get some bimbo canned for fobbing off something else as an iPod.

Jul 11, 05 - 09:49 pm Comment from: Left Rear Tire

TheConfuzed1


Left Rear Tire--

Who here hasn't cringed when someone says "open a new WINDOW' while referring to a Mac application.

Ummm... Mac had "windows" before Windows ever did. Why would you cringe?

Sorry, it was meant both as sarcasm and a warnng. Microsoft claims windows because they named the product after something that already existed. I saw a correlation to this and thought it was ironic they didn't want to take credit fr it.

Jul 12, 05 - 01:04 am Comment from: Dad

Reminds me of the time Microsoft put the close box on the left side of the window and said, "see how different we are!"

Jul 12, 05 - 02:07 am Comment from: kk

Who cares?

This whole podcasting thing is being touted way too much. What is the big deal about podcasting? It is just another thing to download to your iPod. So what?

I tried it and it got really old quick. Listen to some jerkoff or "news" program full of commercials AFTER it is broadcast? Wow. Then have to manually delete from the iPod after I am done with it? Lame.

And these "bloggers" are getting annoying too. Everybody has to spew his thoughts for other people totally uninterested in what they have to say.

Reader feedback page 1 of 1 pages:

Always -- Free ground shipping with orders over $50 at the Apple Store.

Add Your Feedback:

Register or Login

Name:

Email: (optional)

Emoticons | Allowed HTML Tags

Remember my personal information   Notify me of follow-up comments?

Please enter the "MDN Magic Word" you see in the image below: