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Microsoft fails to secure key Zune domains
Wednesday, October 04, 2006 - 07:48 PM EST

"Microsoft’s ambitious multimillion-dollar Zune digital music recipe oddly lacks a key online marketing ingredient: dot-com domains," Red Herring reports.

Red Herring reports, "The Redmond-based software behemoth last week announced a $249.99 price tag and November 14 as the date the device and its accompanying Zune Marketplace online music site will become available."

"Zune.com is registered to one Antonio Nogales of London. Mr. Nogales was unable to be reached for comment at the out-of-service phone number found in Network Solutions’ Whois record on the domain, created in June of 1998," Red Herring reports. "For Microsoft, this is just par for the course in its Zune strategy, though."

"How else can you explain a black under-construction page at Zune.com? Right now Zune.com brings up a black page in a web browser that says 'Welcome to zune.com' and 'UNDER CONSTRUCTION.' Microsoft confirmed that the company does not own Zune.com. Microsoft did register Zune.net, but not until June 26, 2006, according to the Whois database record," Red Herring reports. "'Someone else owns Zune.com and that’s the deal,' a Microsoft representative said. 'It’s Zune.net and it’s not launched yet.'"

"Meanwhile, Microsoft keeps Comingzune.com as their placeholder for all communications on the Zune launch," Red Herring reports. "But the official site will be at Zune.net—if you can remember it’s a dot-net."

Full article here.

MacDailyNews Take: Brown is the color of dried blood.

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Reader Feedback: ( = registered)

Oct 04, 06 - 06:52 pm Comment from: matt

and poop!

Oct 04, 06 - 07:07 pm Comment from: jim - the independent voter

Old news MDN... I posted months ago on this site that Zune.com wasn't even owned by microsoft but by this guy in england. Did a whois search and found it easy.

But hey.. I'm not bitter...

(sulks in corner)

Oct 04, 06 - 07:12 pm Comment from: Dan Heinze

You'd better have really fast bandwidth to access comingzune.com. Takes forever to load. I didn't wait.

Oct 04, 06 - 07:12 pm Comment from: coolfactor

Three things:

1) the world is too fixated on dot-com domains. They're not necessary at all. dot-com is severely over-used.

2) If MS has a valid product (ie. Zune), then they would be entitled to the domain name if the current own doesn't have a legitimate use for it.

3) MS could easily buy the domain from the current owner at a reasonably outrageous price.

Oct 04, 06 - 07:13 pm Comment from: greatcaffeine

Pity that poor guy that's stuck owning Zune.com.

Oct 04, 06 - 07:15 pm Comment from: Emil

Hehe a .net domain for the multimillion dollar launch of a player? Just as lame as the name!

Oct 04, 06 - 07:15 pm Comment from: amyhre

How appropriate, Zune and .Net, two worthless Microsoft initiatives in the same domain name.

Oct 04, 06 - 07:29 pm Comment from: LittleBoyBlue

According to an article written back in August (http://www.terra.net.lb/wp/Articles/DesktopArticle.aspx?ArticleID=301639&ChannelId=16) M$ has already begun moving to block the ownership of Zune-related domain names or at least made it ugly for those who have them registered. They will own Zune.com soon enough - one way or another.

Oct 04, 06 - 07:29 pm Comment from: Guessing

Meet Antonio Nogales, London's newest to-be millionaire.

Microsofties... The gang who can't shoot straight.

Oct 04, 06 - 07:31 pm Comment from: qka

amyhre:

THAT'S funny!

Oct 04, 06 - 07:31 pm Comment from: ZuneMyTunes.com

I'll cut them a good deal on my domain names (http://www.ZuneMyTunes.com, http://www.BestZuneTunes.com, http://www.CheapZuneTunes.com). Have Bill give me a call.

Oct 04, 06 - 07:35 pm Comment from: ZuneMyTunes.com

Hey wait, those didn't work wink

http://ZuneMyTunes.com
http://BestZuneTunes.com
http://CheapZuneTunes.com

Now that's better.

Oct 04, 06 - 07:43 pm Comment from: ../.

ComingZune.com? Didn't MDN post a story about how Zune sounds like a penis or vagina in Canadian French? Perhaps MS should reserve ThrobbingAndComingZune.com

Oct 04, 06 - 08:32 pm Comment from: WindozeKiller

to Coolfactor:

Respectfully disagreeing with your "Three things:"

"1) the world is too fixated on dot-com domains. They're not necessary at all. dot-com is severely over-used."

having a .com domain (at least to us spoiled Mac users) means that all I have to type in the address bar is the "meat" of the domain. Only having to type "zune" vs. having to type "zune.net" doubles the typing required to visit the site. No matter how many times you tell them, I'll bet 50% of the people out there will still hit Zune.com FIRST. On the rare occasion I'm stuck on a windows machine, it BOGGLES my mind how much less productive I am because of the lack of attention to the subtleties of usability in windows. Having to type out the whole URL - cant jump to the beginning or end of text input fields using up and down arrow, etc. Suffering Windoze is like typing with your feet.


2) If MS has a valid product (ie. Zune), then they would be entitled to the domain name if the current own doesn't have a legitimate use for it.

I think that only applies if a company had a copyright BEFORE the domain was registered. I remember Apple having problems trying to secure iTunes.co.uk of something like that because some guy had registered it long ago.


3) MS could easily buy the domain from the current owner at a reasonably outrageous price.

IF the guy is willing to sell. Personally, I would hold it just to spite Microsoft. OK, no I wouldn't. I'd make them pay me millions and then use at least half of the money to donate Mac labs to my kids schools and rip out All of the crappy windoze boxes... But that's just me.

Oct 04, 06 - 08:49 pm Comment from: Eric

Hmm, ipod.com goes to Apple......

Oh, but that is because Apple actually thinks ahead and stuff.....

Oct 04, 06 - 08:57 pm Comment from: megaMe

I hope the guy is an ipod owner.

monkey boy with the arm pit stained shirt is an idiot.

why is he running the company, he is a moran, a jack ass

poop brown, need I say more.

Oct 04, 06 - 09:00 pm Comment from: GmanMac

Cool factor,

the point of the article is, Microsoft , for whatever reason HASN"t secured the .dot com name yet. all on the eave of a huge new product launch.

T Y P I C A L

Oct 04, 06 - 09:25 pm Comment from: SeriousMac

I also think .com is overrated...

Zune.flop should be the proper domain for this "wonderful" new product coming from Mafia$oft.

Oct 04, 06 - 09:45 pm Comment from: the Lone Macster

Hey Microsoft, this one's available:

http://www.zuuuuuuuune.com/

Grab it quick!

Oct 04, 06 - 09:54 pm Comment from: DB

'having a .com domain (at least to us spoiled Mac users) means that all I have to type in the address bar is the "meat" of the domain.'

That trick doesn't work on Internet Explorer for Windows. Try it sometime. It takes you to an MSN page.

Oct 04, 06 - 10:11 pm Comment from: dennis

WindozeKiller: "Only having to type "zune" vs. having to type "zune.net" doubles the typing required to visit the site."

Er, strike that. Reverse it.


DB: "That trick doesn't work on Internet Explorer for Windows. Try it sometime."

He doesn't need to "try it sometime." He made your point in the original post.

Oct 04, 06 - 10:17 pm Comment from: dennis

GmanMac: "T Y P I C A L"

Actually, I don't think this is typical of MS. Dumping a load of money into a superficially "better" product to compete with a popular existing product is typical MS, but not having your marketing lined up is not.

Wouldn't one of the important steps of deciding on a new trademark be the availability of the corresponding .com domain?

Oct 04, 06 - 10:20 pm Comment from: Web Domain

ZuneSucks.com and ZuneIsDead.com is still available.

Right next to FailsForSure.com

Oct 04, 06 - 10:24 pm Comment from: Gil Bates

1. Create a .NET "strategery".
2. "Innovate" by creating a "me-too" MP3 player.
3. Forget to register Zune.com
4. Register Zune.NET
5. ???
6. Profit!

Oct 04, 06 - 10:27 pm Comment from: shuddo

That guy who owns the domain should sue MS for ruining the value of Zune.com

Oct 04, 06 - 10:29 pm Comment from: iTunes supporting Zune site

Most of the google ads at zuneytunes.com are actually adds for Apple iPods or iTunes. Funny.

Oct 04, 06 - 10:30 pm Comment from: There is no Zune!

Back when Zune was just a rumor, I registered http://ThereisnoZune.com and http://NoZune.com and put up some junk.

Now I guess I should get http://ThereisaZuneanditsucks.com

And .com's are better, because to the non-technical folks (80-90% of the population), dotcoms are the first thing they try.

Oct 04, 06 - 10:35 pm Comment from: pat

WindozeKiller and DB

BTW: I'm a Mac user and I HATE everything M$...

Yes, I agree that it's too easy for us Mac users, we only have to type the domain itself (without the subdomain (if present) and the TLD if it's .com) and press enter and Boom! (Jobs style!).

But before you bash, please get your facts straight... Control-return on MSIE does the same thing. True, you have to hold Control at the same time but hey! Why make something simple!

Same thing with those up and down arrows. Use the Home and End (I can hear you say : Ahhh! That's what those do!). I'm pretty sure that those 2 keys are the less used keys on a Mac!

Oct 04, 06 - 10:53 pm Comment from: sucks for sure

"But the official site will be at Zune.net—if you can remember it’s a dot-net."

That'd be too easy, too unlike MS. This would be something more their style:

http://www.microsoft.com/microsoft/portable/zune/media/HSPHRMH525112/services/hardware/online/music/consumer/RWHPPGQWF.html

Of course there'd be no direct link off MS's home page. You'd have to navigate their Byzantine web site, or just know the URL.

Here's my vote for Zune.NOT.

Oct 04, 06 - 11:17 pm Comment from: ron

GmanMac--all on the eave of a huge new product launch.

Would that be the eave of the roof? Nudge-nudge-wink-wink.

MW-language--Don't you just love it? I wish more people knew how to use it.

Oct 04, 06 - 11:17 pm Comment from: benjamin

i really like the intro to comingzune.com.. i however will not buy this product..

Oct 04, 06 - 11:48 pm Comment from: The Other Steve

The Zune.com page counter displays 106982. I wish my page had that many hits. (for the record, it's only 12797)

I wonder how many page hits Zune.net will get?

Oct 05, 06 - 12:05 am Comment from: scarbro

"brown is the color of dried blood" LOL! That's perhaps the funniest line ever from an MDN Take. I love it!

Oct 05, 06 - 12:43 am Comment from: ApplePi

The retard that want's to "zune his tunes" needs to find somehting better to do with his time. That's just plain stupid. I'm sure you asked Virgin, apple and Microslut for permission to use those logos and ads...

Oct 05, 06 - 12:47 am Comment from: Captain Cornflakes

First of all, comingzune.com takes forever to load - I would hate to be on dialup and want to see it. Second, why is it hosted on a 'secure' server (https)? Thirdly, what the hell is the burning bird thing supposed to be? It makes no sense. Artistic, but WTF? Is it indicative of how it will work (does Sony provide the batteries for this thing?)

Zune seems to be mismatched and senseless.

Oct 05, 06 - 01:22 am Comment from: eon

.... and the color of my true love's hair

Oct 05, 06 - 01:24 am Comment from: Garry

If I owned zune.com I'd gladly sell it to MicroSoft for a hefty price of course, and full of crappy HTML tags that were tested in Netscape years ago and worked fine then.

Oct 05, 06 - 02:37 am Comment from: Ray Sharpe

comingzune.com crashed Safari. BTW the word Microsoft sounds like a type of toilet paper smile could be hand to wipe up the brown zune stain baby!

Oct 05, 06 - 03:00 am Comment from: John

Comming Zune didn't load in Firefox, just a white screen - which still took a long time doing nothing.
Loading in IE7 I thought there was an artifact in the centre of the screen until another joined it several minutes later and I realized it was a progress circle. It's still not loaded while I write this, so I've closed IE. I have a 2mb connection which is fine for every other web site. Why did Microsuck have to make such a poorly thought through web page?

Oct 05, 06 - 03:43 am Comment from: iGo Now

The site eventually loads on our 10mb line anyway. Still takes a while but the little movies are actually really nice and guess what, they are .mov files!!!

Oct 05, 06 - 04:14 am Comment from: Alex

iGoNow: they are .mov files because you are on a Mac. If you use Windows, they are .wmv files.

Oct 05, 06 - 04:25 am Comment from: ducnan

Coming Zune - Nicely drawn insane Sony battery advert for sure - but my site shows them as flash not .mov?

Oct 05, 06 - 04:30 am Comment from: Alex

WindozeKiller: "I think that only applies if a company had a copyright BEFORE the domain was registered. I remember Apple having problems trying to secure iTunes.co.uk of something like that because some guy had registered it long ago."

Zune.com was registered in June 1998, so this guy is on safe ground. Apple won the iTunes.co.uk domain in court because it was ruled to be an abusive registration. One of the things that swung it in Apple's favour was that the defendant was reported to have tried to sell the domain to Napster "for a price".

Oct 05, 06 - 08:40 am Comment from: jackspratt

gee and i was just going to register

http://whoop-de-freakin-zune.com

Oct 05, 06 - 09:45 am Comment from: Jackson

CTRL-ENTER Enter does a Search because it's not sure which top-level domain you want. FAR more intuitive than click-and-hope...

In any case, you can sue Firefox if you want to just press Enter.

Here's a question. Go TO a list on a Mac, hold down shift and scroll down the list with Arrow keys. You'll see it selects files, right? Well, if you go to far, how do you deselect? logic suggests by going up on the arrow keys.... just like if you were using your mouse. BUT NO! Once selected you have to MANUALLY deselect on the Mac, how FREAKIN' ANNOYING!

Oct 05, 06 - 09:56 am Comment from: Jackson

^^^ TYPO Correction. CTRL-ENTER goes directly to the site. Enter does a search...

Oct 05, 06 - 11:20 am Comment from: macman

Maybe http://www.POS.com is available for the Zune?

Oct 05, 06 - 02:25 pm Comment from: TripleHead

The implications of this is that:

1. Microsoft cannot register "Zune" as a trademark. A domain name is emperical proof that it is not unique. Microsft would have to have documented evidence that they conceived of the name (trademark) before this individual bought the domain name.

2. Just because Microsoft has a legitimate product does not give it carte blanche rights to everything "Zune".

It is just standard business practice to do a domain search for any company or product name to see if it can be registered or copyrighted.

Someone in Microsoft's research department screwed up big time!

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