Microsoft uses vomit to market Internet Explorer 8 (with video)
Thursday, July 02, 2009 - 09:12 AM ESTMake sure you haven't just eaten and then check out this new online ad for Internet Explorer 8 from Microsoft:
Direct link via YouTube here.
Chris Matyszczyk reports for CNET, "This work is not, as some have surmised, the work of Crispin Porter + Bogusky, the agency responsible for both the 'I'm a PC' and Gates-Seinfeld campaigns. It is the brainchild of Bradley and Montgomery, the folks that brought you the Mojave Experiment."
"The vomit ad is one of a series, all featuring actor Dean Cain," Matyszczyk reports. "The series is taglined 'Browse Better.'"
Full article here.
MacDailyNews Take: How apropos.


They know their demographic.