New Apple ‘Get a Mac’ Web ad targets Windows XP users: ‘Make the ultimate upgrade. To Mac.’ (video)
Monday, November 02, 2009 - 09:09 AM ESTIn a new ad now running on such websites as The New York Times and Wired, Apple shows security cameras outside an Apple Store which reveal "PC Switchers" choosing to make the ultimate upgrade to superior Macs instead of Windows 7ista.
"PC" takes matters into his own hands. At the end of the ad, Apple's text states:
Make the ultimate upgrade. To Mac.
If you're going to upgrade, why not really upgrade: to the computer with award winning iLife software, helpful Mac Geniuses, and a #1 rating in customer satisfaction.
Direct link to video via YouTube here.
[Thanks to MacDailyNews Reader "sparkplug" for the heads up.]


THIS one I really like...It makes online advertising funny, pointed and engaging...well done