Oracle sees over 23,000 downloads of its iPhone apps in first month
Friday, August 15, 2008 - 04:09 PM EDT"Oracle's business intelligence software for the Apple iPhone is making slow but steady progress. Oracle, one of only two enterprise software vendors that are offering iPhone applications, said Friday that there have been 23,055 downloads of Oracle Business Indicators since the software became available at Apple's App Store one month ago," Mary Hayes Weier reports for InformationWeek.
"Oracle Business Indicators was developed for 3G iPhone users whose businesses or organizations use Oracle's BI software, called Oracle Business Intelligence Enterprise Edition (OBIEE). The only other available enterprise software offering native to the iPhone is Salesforce.com Mobile, designed for users whose organizations are Salesforce customers," Weier reports.
"The U.S. Oracle BI community is by far the largest supporter of the iPhone, with 18,698 downloads of Oracle Business Indicators. The remaining downloads come from Great Britain, 1,082; the rest of Europe, 1,433; Australia, 399; and 1,443 from various other countries," Weier reports.
"Oracle's Business Indicators applications let users of several Oracle BI applications get information sent to their iPhones. Finance, sales, and manufacturing managers can get alerts and updates based on predefined business metrics, such as if sales goals are met or shipment levels dip," Weier reports. "The mobile apps are free to Oracle BI customers, and data can be viewed in graphical or tabular format. Oracle plans to broaden the line to include apps that let managers make approvals -- for things such as new hires or expense reports -- using their phones. It's also promising apps that bring capabilities from its CRM software, such as contact management and sales forecasting, to iPhones."
More info in the full article here.

But, but, but the iPhone is not a business phone....