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Sun, Nov 08, 2009 - 12:59 AM EST  —  AAPL: 194.34 (+0.3099, +0.16%)  |  NASDAQ: 2112.44 (+7.12, +0.34%)

RUMOR: Along with iWork, Apple’s iMovie to go into cloud at Macworld Expo
Friday, January 02, 2009 - 03:48 PM EST

"I've heard from reliable sources that Apple will offer a significant update to iMovie at next week's Macworld. It will largely focus on Internet video in the Cloud for the YouTube generation," Seth Weintraub reports for Computerworld.

"I've heard that iMovie will largely (if not entirely) be a Web Application and Apple would offer its users the ability to 'upload your movies to us and edit them there,'" Weintraub reports.

"I am not certain if this means that iMovie is now entirely a Web Application or if Apple is offering a "Cloud" component to its iMovie application," Weintraub reports. "iMovie in the Cloud would also offer users the ability to easily view their movies on iPod Touches or iPhones. If the application is entirely Web based, it means that potential customers include the 'other 90%' of users who use Windows."

MacDailyNews Take: Make that 88.68% and dropping, buddy.

Weintraub continues, "Apple is largely believed (by me at least) to be moving its iWork applications to the Cloud as well. This would tie in nicely with the new iMovie's Web Applications. Imagine editing a movie in iMovie online then importing it into a Keynote presentation online. This would be a great feature."

Full article here.

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Jan 02, 09 - 03:53 pm Comment from: SirROM

“MacDailyNews Take: Make that 88.68% and dropping, buddy.”

Whew, there for a minute I thought MD was talking about APPL stock price...

Jan 02, 09 - 03:54 pm Comment from: bjh

So after the MobileMe fiasco Apple would expect us to trust them with editing ? I think not. And what company would trust office productivity software to 'the cloud' ? If Apple's servers were down, or an internet connection, then what would office workers do ? I do not see this happening.

Jan 02, 09 - 03:57 pm Comment from: ken1w

Wouldn't it take HOURS to upload movie source files for use in the editing process, even at broadband speeds? This seems unrealistic. Uploading the final results for sharing "in the cloud" seems realistic, and an extension features that already exist.

> Apple is largely believed (by me at least) to be moving its iWork applications to the Cloud

Weintraub's definition of "largely" is at least one person. smile

Jan 02, 09 - 03:57 pm Comment from: megame

how can I edit my 16 gig dv home movies over the web through a cloud server?

Jan 02, 09 - 03:58 pm Comment from: HMCIV

I wonder if Microsoft has an alarm which sounds whenever the market share drops below 90%. I wonder if the Zune-2K bug stopped it from sounding.

Jan 02, 09 - 04:04 pm Comment from: Not Bill

Placement of these applications in the "cloud" deo make sense if it is being done to allow their use by "small processor, RAM, memory machines" like the iPhone and potential host of variants, larger and smaller.

Jan 02, 09 - 04:06 pm Comment from: Not Bill

deo, deo, ...does

Jan 02, 09 - 04:08 pm Comment from: Predrag

how can I edit my 16 gig dv home movies over the web through a cloud server?

And how can I edit my 30GB per hour Hi-Def video online??? Of all applications, iMovie is probably the last candidate to be deployed as a 'cloud' app. I can't possibly imagine how this would work.

Either I'm not thinking laterally and am stuck in the 20th century mindframe, or the writer of this article has no clue about technology.

Jan 02, 09 - 04:13 pm Comment from: I'd rather

hope iWork09 went 64bit to match up with snow leopard.

Jan 02, 09 - 04:14 pm Comment from: tc60045

megame has it right, and iMovie in the clouds is absurd *given* today's paltry bandwidth. I just finished a 45 min HD DVD that involved 75 GB of working .MOV files to render a final 2 GB DVD.

Buying the bandwidth to move those files around easily would be more expensive than buying FCP !!

Jan 02, 09 - 04:17 pm Comment from: Wingsy

"This would be a great feature."

Yeah, right. Just uploading a 1-hour DV movie (~13GB) would take like 7 hours at a typical upstream speed of 512kbps. Then once you've edited it into a 1-hour DVD (~4GB), add another hour to download it (at 2mbps, if the servers can take the load).

Only an idiot would think this is a great feature. It ain't gonna happen to iMovie.

Jan 02, 09 - 04:17 pm Comment from: DogGone

Hmm - I don't buy it. Too much data transfer would be required. Hosting video on mac servers would be feasible but you can do that already with iWeb.

Jan 02, 09 - 04:18 pm Comment from: M.X.N.T.4.1.

There is no way iMovie would be web only, even if you end up with short little clips for youtube or something, often there will be large files of video to encode and trim, Apple won't want to have to process it all and we won't want to upload it. Some web based addition might be good, but it won't take over completely.

Jan 02, 09 - 04:24 pm Comment from: MacBill

After Apple's fiasco with MobileMe -- which is still unreliable to this day -- does ANYBODY out there trust Apple with cloud computing? I certainly don't. Apple can take cloud computing and shove it.

Jan 02, 09 - 04:34 pm Comment from: DJ

Oh yeah?

Tonight's upload speed is 345k – just right for movie files, not.

Besides which Mobile me is hardly reliable, even now.

Jan 02, 09 - 04:46 pm Comment from: papa oochie

The app I would love to see in the "cloud" is iWeb.

Jan 02, 09 - 04:54 pm Comment from: maczac

This is about the worst possible idea I have heard re Apple in a long time. I doubt it is true. Barring the shear magnitude of data transfer that would be involved, not all of us care a damn about youtube or posting video online. Some of us, even have serious security concerns about uploading client video and documents for cloud computing/editing.

Jan 02, 09 - 05:00 pm Comment from: orta

Guys, about those DVD's after reducing them down to youtube quality they'll probably hit about 300-400meg big for your average h.264 1hr-1:30hr film. Its a lot more palatable at that size, I think that I've been upload videos to youtube at about 700meg lately so it seems an alright kinda time span.

still, will be interesting to see what they do. I'm hoping to see the new iPhoto the last update was great, I love the events features.

Jan 02, 09 - 05:19 pm Comment from: Mack Sennett

Won't be any good for the zillions of amateur pr0n "artists" the world over, though I hardly think Mac users are interested in THAT sort of thing.

Jan 02, 09 - 05:31 pm Comment from: nobodi

As far as I'm concerned, every firm promoting "cloud computing" can shove it.

"Cloud computing" offers little, if any, benefit to most anyone... except those promoting it as a "solution" to a supposed "problem." The "cloud computing" solution providers will reap tremendous "benefits."

"Cloud computing" advocacy reminds me of how a certain mouthwash company advocated a "solution" for the problem of "halitosis."

Jan 02, 09 - 05:34 pm Comment from: JRA

I'll tell Apple they can go F- themselves with iLife and iWork, if it all goes cloud based. Dumb down my applications, so non-Apple customers can use them. NO WAY! Fine, provide a could alternative. But jezzz!

Jan 02, 09 - 05:39 pm Comment from: Passerby

I agree with ken1w. How can one person be "largely"? Large, sure. I'm one large person, but i'm not largely.

And shouldn't it be "widely" anyway?

Jan 02, 09 - 06:26 pm Comment from: Masa

Apple should ship 20 000km long Firewire cable with MobileMe subscription. No, wait. I'll just keep using my external HDD and desktop apps. But if iWork becomes part of MobileMe, 79€ suddenly doesn't sound so bad. But I would rather have native iPhone app.

Jan 02, 09 - 06:52 pm Comment from: Reliable Source

As long as we're gonna rumor the impossible:

Final Cut Studio will go into the Cloud at MW as well.
Imagine producing HD films over the Internet with that baby.

You heard it here first!

Jan 02, 09 - 06:57 pm Comment from: Cloudy

All these cloud apps. Anyone know the one thing that will kill all of them quicker than a teenager whacking off to Angelina Jolie?

Metered Bandwidth Charges. Yep! You heard it here. We already know Time Warner and the other telecoms have pilot programs where they meter peoples bandwidth. This isn't going away anytime soon.

Jan 02, 09 - 08:08 pm Comment from: ZEERO

They already ruined iMovie anyway, might as well slit its wrists and bury it online.

Ya, I'm bitter.

Premiere Pro FTW!

Jan 02, 09 - 08:35 pm Comment from: ../.

I am not buying this one. Editing movies stored on a user's hard drive using clouded iMovie, perhaps. But uploading movies to Apple's servers and edit them from the user's end? When I edit something, I like to see what I am editing and I am willing to bet others do too. Even for small things like checking whether the timing of a cut is right. That means the servers will have to keep streaming the same movies over and over without the ability to cache the movie on the user's end. That may work for small files, but huge data like movies?

The rumor makes more sense if movies are edited on the user's drive and then uploaded to the cloud.

Jan 03, 09 - 12:07 am Comment from: The Dark Side of the Moon

I remember when I was in school for digital media production, and in the first few classes for video production, we opened up Final Cut Pro.

One of the first things the teacher showed us was setting up our sources. I remember him saying "DO NOT SET UP YOUR SOURCE ON OUR NETWORK DRIVE!!" It would be slow as hell, and could have possibly crashed it with a class of 30 students trying to access the drive.

How would this hold with SD footage, never even mind HD footage?

Jan 03, 09 - 06:17 am Comment from: ralph from berlin

all these writers have no ethics anymore.

"Apple is largely believed (by me at least) to be moving ..."
seth, you just read that on 9 to 5 mac, like all of us, they brought up the rumor so give them credit for it, we don't care what you believe. you have no inside whatsoever, but they seem to have sources (remember unibody? they brought it up).

this is how he should have been writing this:
"there is a rumor on the internet, that apple will ... (this is the information)
to me that makes a lot of sense because..." (and this is the personal opinion)

no journalistic ethics anymore. sad, very sad.

Jan 03, 09 - 07:47 am Comment from: MCCFR

To be honest, even the iWork cloud rumours don't strike me as being particularly solid.

iWork's first priority has to be to deliver a more complete user experience, particularly with Numbers: for example, one of the things that would be useful would be the ability to parse XML data structures for use as live data feeds; hell, even the ability to suck data out of a database would be more useful than this nonsense rumour.

Jan 03, 09 - 10:23 am Comment from: John

I don't *want* web applications for iWork. I don't always have a network connection. Having to do my stuff ONLINE is a distraction and an inconvenience.

Jan 03, 09 - 10:34 am Comment from: TB2

iWork is not going cloud exclusively. There may be a Pages/Keynote/Numbers cloud version, but the desktop apps will stay. iMovie on the cloud is stupid. Who actually believes that crap? Yeah, have fun uploading 2GB of video files via your DSL connection, especially using the high speed iDisk.

Jan 03, 09 - 11:28 am Comment from: Macintosher

@TB2

My thoughts exactly.

Or is that precisely?

Jan 03, 09 - 03:09 pm Comment from: HolyMackerel

@ nobodi
"As far as I'm concerned, every firm promoting "cloud computing" can shove it."

The issue here is choice. The consumer needs to be the one to choose how to run an app - standalone, networked LAN or on a Cloud.

I believe that it is not that the Cloud is bad per se (after all the web is a Cloud) but no one want to be FORCED into the Cloud.

Jan 03, 09 - 04:20 pm Comment from: Soli Deo Gloria

but no one wants to be FORCED into the Cloud.

That's why Jesus gives you a choice!

Jan 03, 09 - 08:35 pm Comment from: pxlmixer

iBong
Vapooware
iMovie
i Don't think so

Jan 04, 09 - 09:44 pm Comment from: Sol

Editing movies with a web-browser sounds like a dumb idea. Video editing programs need the fastest hard-drives, most memory and faster processors you can give them; editing through a web-browser would compromise performance in every way. What would be the advantage of doing this?

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