Should Apple just give away Mac OS X 10.6 Snow Leopard?
Thursday, July 03, 2008 - 11:17 AM EST "I'm sure Apple is probably spending as much in developing 10.6 as they’d routinely invest in a standard feature upgrade, and some of its new capabilities may be far more meaningful in the areas where it counts, and that’s being able to get your work done faster, with greater stability," Gene Steinberg writes for The Mac Night Owl."I don’t think Apple is going to suffer severely if they truly ditch the PowerPC with Snow Leopard. Understand, though, that even if the reports about the system requirements of the developer preview are true, that doesn’t mean Apple isn’t going to roll in PowerPC code between now and 10.6’s release date," Steinberg writes. "But I doubt it. This no advantage in spending extra millions to incorporate support for an older processor platform that can scarcely benefit from Snow Leopard’s enhancements."
"Personally, I still think Apple has to cope with user psychology. For years, new versions of software that exacted a full upgrade price contained new features to justify the purchase price. While the work Apple is doing admittedly carries equal or better value, I expect many people won’t agree," Steinberg writes.
"If Apple were to provide Snow Leopard free, almost free, or for a modest purchase price, say $59 or $79. it wouldn’t diminish the Mac OS value equation," Steinberg writes. "Apple would simply deliver the appropriate spin, claiming it is their gift to millions of loyal customers who have embraced the Mac platform over the years. And they’ll still make a bundle regardless."
Full article here.


Simple Answer:
Full price to upgrade from Tiger
Discount to upgrade from Leopard