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Sep 28, 09 - 10:52 am Comment from: silverwarloc

'You won't see us out there saying what the PC is going to look like in 2016. We quietly go try to invent the PC for 2016.'"

I love that quote.

Sep 28, 09 - 10:57 am Comment from: Beowulf

Meantime, while both Dell and HP had promised to stop using PVC by the end of 2009, both recently said the goal was impossible because of a lack of commercial substitutes.

That's because they don't really care and they don't have the margins to even try.

Sep 28, 09 - 10:59 am Comment from: TheConfuzed1

That sounds about right--

Dell and HP says something is impossible, and Apple responds with, "We've been doing that for two years."

I expect to get bitch-slapped for this. But hot on the heels of this will be the usual snotty attacks by those pedantic bastards at Greenpeace. NOTHING Apple can say will please them. Why? Because Greenpeace is an oxymoron. They are not who they say they are. Greenpeace is a corporate shakedown operation. Greenmail. They are a wolf in liberals' clothing. Their mode of killing is death by press release. And you can expect to see one refuting everything said by Steve Jobs in say, 24 hours. If not sooner. To have someone like Steve Jobs take the high ground and render them irrelevant terrifies them. So, expect Greenpeace to go into attack mode. It's what they do.

Thanks to Greenpeace, we have to put up with glossy screens. It totally pisses me off, but that's a minor point compared to them being the scum that they are, all the while pretending to be saviors of the earth. Meanwhile, they ply the oceans in that polluting old scow, the Rainbow Warrior, making noise and trying to win more media coverage.

Frickin' whores.

I love this - breaking the collusion which seems to exist in the PC manufacturing, world when it comes to over-promising and under-delivering on environmental commitments. Apple is doing an excellent job of emphasizing the environmental strengths of their products, and why that matters.

Rather than achieving symbolic goals which don't actually do much in the real world, Apple's putting the emphasis where it belongs - on the total environmental cost of ownership (TECO, perhaps).

I love the fact that both Dell and HP "independently" (yeah, right) claim that going PVC-free is "impossible", while Apple already did it in 2008 for the innards of their computers. You'd think somebody would have told them about Apple's achievement before they went public with such a demonstrably false excuse.

@ silverwarloc,

Jobs can start right away by selling iMacs with 24-inch LED monitors, USB 3.O, eSATA, 4GB 1066MHz DDR3 ECC SDRAM, Core i5 or Xenon 3400 CPUSs.

@ Applying body armor - Thankfully, I don't think most of the recent generations view Greenpeace as having much integrity, with their obvious double-standards, blatant PR stunts, and admissions that yes, some of their stunts (particularly related to Apple) were indeed done solely for press attention.

And contrary to your assumptions, I think Greenpeace will actually praise Apple's more holistic approach to measuring carbon footprints, and will help put pressure on other PC makers to do likewise. Though of course they'll whine that Apple *still* isn't doing enough. That's just how they roll. Nothing's ever good enough for them.

Thankfully, as more companies recognize the business sense and long-term savings from "going green", unnecessary nuisance groups like Greenpeace will naturally disappear over time.

Sep 28, 09 - 11:30 am Comment from: Jay-Z

Leave it to Apple to outthink Greenpeace. Should drive them crazy. Their useless studies are now even more useless.

Sep 28, 09 - 11:34 am Comment from: Buster

I am pro-enviornment and am proud of Apple's effort in this area. As for that useless organization called Greenpeace, perhaps if everyone ignored it, it will finally go away and the whining hypocrisy will stop.

Has that SPECIAL BLEND of polyester been wrapped up in non PVC, BROMINE & CHLORINE free patents?

In which case it would bode well for all the other tech companies to chip in together to buy a universal license to allow them to use said products in their products, other wise pay for the products and don't whine that there are no commercial alternatives.

@Buster.... agree 100%

Sep 28, 09 - 11:41 am Comment from: Demon

What always struck me as odd was the ecomentalist were cheering Dell, HP, Nokia etc... as being leader because they were making big promises. They kept reaming Apple for doing what everyone else was just promising to do.

If making environmentally friendlier Macs costs more, Apple will have to raise the price of Macs or lower its profit margins. If making environmentally friendlier Macs does not cost more, why the wait?
Apple is going to have to either piss off consumers, piss off stockholders, or piss off environmentalist. So, how much are you willing to pay for a "green" Mac, or take a loss in dividend or share price?

'You won't see us out there saying what the PC is going to look like in 2016. We quietly go try to invent the PC for 2016.'"

He just HAD to be referring to the cartoon mockup of the "coming" MicroShaft tablet, IMHO. "Here's what we're 'gonna' do, here's what we 'might' do, here's what we 'could' do, here's something that'll show the world what good artists we are."

Yeah, yeah, yeah. ALL BS from MS. Apple for reality, MicroShaft for promises.

Sep 28, 09 - 12:03 pm Comment from: Anonymous©

Actions always speak louder than words.

Sep 28, 09 - 12:14 pm Comment from: alansky

Apple is going to have to either piss off consumers, piss off stockholders, or piss off environmentalist. —Hooray

F**k the stockholders! No matter how much money they make, they always want more.

And f** the environmentalists, too! Their extremism has turned them into their own worst enemy.

That leaves consumers, who are (for the most part) happy to buy what Apple offers them.

"If making environmentally friendlier Macs does not cost more, why the wait?"

It's mainly all about motivation -- either there's a new law or public pressure or some kind of internal moral code that makes one want to get up every morning looking for a better solution. As often as not, these kinds of non-toxic innovations actually save money in the long run. But there's always some pain involved as trying something new disrupts old patterns and suppliers unwilling to innovate will be left behind.

@Applying body armor

Well written, no beating around the bush. Greenpeace is as fake as they come.

I disagree on the glossy screen. I am a total fan of glossy screens, at least in the quality used in Apple products.

But, as you say, this is a minor speck in the big picture. Small disagreements should not keep us from doing together what we can to discredit Greenpeace.

Sep 28, 09 - 01:13 pm Comment from: qka

@ Applying body armor

This older fart agrees with you too.

The cute baby harp seals - turns out the appropriate Canadian authorities were doing a good jog. Meanwhile, Canadian fishermen - that's right, humans - are dying because of Greenpeace. The got the club that the fishermen used to use banned because of the ugly hooked end. Only thing is, that hook was used for self rescue on the ice. No hook, and people in the icy water. Thanks to Greenpeace.

A Greenpeace muckity-muck was recorded saying something to the effect of "If we can't stop the hunting of the cute baby seals, what can we stop?"

I'll stop now before i really get wound up.

A great person once said, "If you try to please everyone, you will please no one." The "greenist" Mac ever would probably cost too much to produce and would be difficult to sell. Shareholders would complain as consumers defer. Apple should realize that the consumer puts food on the table and clothes on the back of every Apple employee. In the grander scheme of things, the consumer rules. Something Jobs ought to keep in mind if Apple chooses to go it alone. There's always the refurb store.

To: body armor

WELL SAID! I told off a green peace rep at deanza when he wanted me to spare a miniute of my time to "save the whales". I told him that I watched whale wars on discovery once and didn't want to deal with his so called fight. And politely asked him to bugger off. He then tried to insult me. Sad people...remind me of the Christians.

Greenpeace suffer from that same malady that grip all such 'eco' organizations-
No entity they take aim at can ever be clean enough or environmentally friendly enough.

How else would they justify their existence?

Even the Eco Gov agencies have the same modus operandi. A good example would be C.A.R.B.- (Ca. Air Resource Board). They are a large, expensive agency that exists solely to come up with economically inhibiting policies. Some of their past policies have done severe harm (MTBE additives).

It's sad to see the Governator kowtow to these sham organizations.

Sep 28, 09 - 06:38 pm Comment from: HazMatt

Will says: "He then tried to insult me. Sad people...remind me of the Christians."

Wow, thanks for THAT insult.

HazMatt

@ Will,

You wrote, "And politely asked him to bugger off." I'm curious, how does one politely tell someone to f*ck off? It appears you are a narcissistic and condescending hypocrite incapable of providing enlightened guidance to anyone.

http://www.foxnews.com/video/index.html?playerId=011008&streamingFormat=FLASH&referralObject=10128091&referralPlaylistId=playlist


Global Warming Is A Hoax!

"Global Warming Is A Hoax!"

Does that mean I have to start worrying about the next Ice Age again..??

Yes! And the continents shifting.