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Sat, Nov 21, 2009 - 04:26 AM EST  —  AAPL: 199.92 (-0.59, -0.29%)  |  NASDAQ: 2146.04 (-10.78, -0.5%)

Supply of white Apple iPhone 3GS models runs dry
Tuesday, July 07, 2009 - 09:09 AM EST

"Apple has been having trouble keeping the entry-level white iPhone in stock since the new 3GS went on sale two and a half weeks ago. But as of Tuesday morning, it has all but disappeared," Phillip Elmer-Dewitt reports for Fortune.

"The 16 GB model — apparently the most popular — is out of stock in the 30 of the 41 states in which Apple has stores, as well as in the District of Columbia," Elmer-Dewitt reports. "It’s available in only one of California’s 45 Apple Stores, 1 of 9 in Massachusetts, 1 of 7 in Illinois, 1 of 6 in Virginia and 1 of 3 New York City."

Elmer-Dewitt reports, "It’s not clear whether demand for the white 16GB model is unusually high, or if Apple just isn’t making enough of them."

Full article here.

[Thanks to MacDailyNews Reader "Fred Mertz" for the heads up.]

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Jul 07, 09 - 08:31 am Comment from: iPhoner

A went with a white iPhone with this upgrade just so I would have something that looked different than my last black iPhone. I suspect a lot of upgraders did the same.

Jul 07, 09 - 08:43 am Comment from: edster

I went white because wife had black and it would be easier to tell apart. But I really like the white, I'm starting to think it looks classier.

Jul 07, 09 - 08:45 am Comment from: Steve516

I'd bet they did not produce as many white models as they did black models, especially in the smaller 16gb size...

Jul 07, 09 - 08:47 am Comment from: jtc

I agree with Steve516

I'm sure they looked back at sales of the white 16GB compared to the black and shipped certain amounts according to the info. Its a most obvious statement to say the black one probably sold a lot more.

Jul 07, 09 - 10:27 am Comment from: HMCIV

And the pundits will call for Apple's immediate doom in 3...2...1...

Jul 07, 09 - 10:39 am Comment from: Mac Daddy

I went with the white 32GB - just because electronics have been black for so long I like something different.

Jul 07, 09 - 10:56 am Comment from: iCrack

Naahh, it's the cracks

Jul 07, 09 - 11:02 am Comment from: RonMoney

I switched to a white 32G for something differnent. My sister thought it was a great idea so she went with white also - 16G.

Jul 07, 09 - 01:52 pm Comment from: Hg Wells

When I drop my iPhone in the snow in winter (as I might do), I'll have an easier time finding it if it's black. So I'm ordering black, IF ATT will actually let me get one! Aaaarrghh!

Jul 07, 09 - 02:00 pm Comment from: Larry

@jtc: That's because the White model came at a premium for the iPhone 3G.

Jul 07, 09 - 03:33 pm Comment from: P. Nelson

I'm waiting for the limited edition Prince iPhone in purple.

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