“The main site includes a long Flash intro movie and an elaborate Flash-based site touting the tablet’s various features,” Fried writes. “The best part, though, is how the teaser site loads on devices that can’t play Flash, such as the iPhone and iPad. ‘Such a shame,’ reads the headline on the non-Flash site, ‘Add this to the list of interesting places on the Internet you can’t see on your device. Of course, if you had a Toshiba Tablet, you would enjoy the entire Internet. Yep, Flash sites too.'”
Fried writes, “Of course, getting your hands on that tablet would also require a time machine, since Toshiba’s slate won’t hit the market until spring.”
Full article here.
MacDailyNews Take: Looks like Toshiba doesn’t want to try to sell pretend iPads to iPod touch, iPhone or iPad users. Can’t blame them; that would be an extremely tough sell. However, with iOS devices now numbering over 165 million, soon the only websites that’ll be Flash-only, thereby excluding a very desirable demographic, will be those of foolish, desperate, hopelessly outclassed, laughably late-to-market Apple imitators like Toshiba.
MacDailyNews Note: Note to advertisers: (including those who advertise via third-party ad networks and become, in effect, our advertisers): Your Flash-based ads are no longer reaching the most well-heeled customers online: 165+ million iPhone, iPad, and iPod touch users. If you care about reaching people with discretionary income, you might want to consider dumping your Flash-based ads and moving to a more open format that people with money and the will to spend it can actually see.
Not only are iOS users not seeing the ads on this page… with ClickToFlash on all my Macs, I never see them either.
@rdbvideo
“Not only are iOS users not seeing the ads on this page… with ClickToFlash on all my Macs, I never see them either.”
My wife and I have 4 MacPros between us (all with ClickToFlash) and will be getting 2 iPads when iPad2 comes out.
Life without Flash is…
Lovely…
=*^)
So MDN is pannin’ the Flash…
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I actually look forward to encountering flash on the Internet — it let’s me know which sites to take off my bookmarks and RSS feeds
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Flash is dead. And I think even Adobe knows it…
Flash is trash! I tip my hat to the folks at ClickToFlash.
Too bad most Android users can’t use Toshibas site either. Wink.
I thought it was supposed to be a bad idea to mention your competitor in your advertising. I don’t think it’s a good idea to invite direct comparison of your as yet unavailable device to one that has already delivered in excess of 15 million and is on the verge of delivering the next model. Surely Toshiba is not so deluded as to think Flash is a selling point.
So, Toshiba is redecorating a burning house and has plans to move in? Good luck with that. This should be interesting to watch.
IF they still have any battery left to “enjoy” the site with.
Once again, those people who are supporting Flash are failing to address those issues which led Apple to exclude it. All the snarky marketing in the world is not going to make Flash more stable, or make it suck less battery power. Flash still loses.
Fried writes, “Of course, getting your hands on that tablet would also require a time machine, since Toshiba’s slate won’t hit the market until spring.”
This is the hilarious part! Ahahahaha
@TT – Excellent.
Funny how Toshiba isn’t extolling the long battery life its device will have. Having to walk around with one’s tablet connected to a 100′ extension cord will not be a great selling point.
I like how they have the tag line, “Leading Innovation” haha! If they were leading, they wouldn’t be keeping their eyes on Apple watching the iPad and scrounging for whatever the iPad left behind.
@GmanMac
Exactly.
“The main site includes a long Flash intro movie…”
So, non-Apple, portable devices will run hot and kill their batteries before the viewer can see the entire movie.
I’m not sure that’s a good marketing ploy.
Oh, well. What do I care if Toshiba shoots itself in the foot, by marketing a pretend copy of Apple’s great product, by making fun of Apple (the originator), and using a horribly inefficient technology to do it.
So, actually, I say,
“Go, Toshiba! Don’t change a thing! I hope you get precisely what you deserve!”
Actually, Flash has many uses, not just for ads and games. For online education, Captivate is a really powerful and useful tool that creates Flash tutorials that are interactive. These could be exceptionally handy on an iPad.
But Adobe refuses to update Flash and make it lighter and require less of a device’s CPU. Apple has said all along that if Adobe would get off their duffs and actually fix it, Apple would allow it.
This snarkiness from Toshiba is not directed at iOS users. It is directed to Apple haters already determined to buy an Android tablet instead of an iPad. There are rational people who will obviously go for the iPad, and the there are those who are irrationally determined never to own an Apple product. Toshiba has determined that it will own this demographic by throwing it some red meat. It’s actually quite brilliant.
@ Spark
Toshiba’s snarkiness isn’t a bug, it’s a feature!
I got a chance to play with a Galaxy Tab in an airport the other day at a kiosk touting the thing. The guy behind the counter was surprised when I said that not having flash on my ipad was a BENEFIT, after all the terrible things it’s done to my macs over the years.
The galaxy tab was fun at first, really. But then I tried to put an insertion point into a URL to make a change, and couldn’t figure out how to do it… It gave me a list of like 5 options, none of which made immediate sense, so I left it alone.
too bad I couldn’t just touch and hold where I wanted to insert.
Perhaps we should be careful what we wish for. What I’d like to know is… will HTML5 force us to have ads zipping all over the page – with no way of getting rid of them?
Maybe that is the main reason MDN is so keen to get rid of Flash?
Move along. Nothing to see there.
My daughter found a Toshiba “smart” phone. We decided it hadn’t been misplaced, it had been thrown away!
I think Toshiba is making a mistake by alienating a large demographic that might take revenge by not purchasing any of their other product lines. TV’s, Camcorders, DVD Players, Appliances, etc.
I know because of this, I for one, will avoid the Toshiba section of any retail store I ever visit in the future.
no problem, Flash will evolution until it’s acceptable to a high-tech device like iPad/Phone, then ToshDevices will be too old/obsolete…
Adobe will/needs to redevelop a new Flash or something similar, there is a big market behind iDevices!!!
Fried doesn’t have the balls to write an honest article, oh I forgot he had um cut off a while back, never mind.
In other news, the mouse is taking it straight to the elephant. The mouse is slightly hampered by not actually existing, but that has not stopped its parents from squeaking loudly. At birth, the mouse will be fat, slow, and weak due to a congenital case of Flash-osis. By then, the elephant will be even stronger, faster, and ever more brilliant.