Who wants a matte screen option for Apple’s new iMacs?
Monday, August 27, 2007 - 01:55 PM EST "There’s a lot of buzz online about the glossy LCD screen on the new generation of iMacs, called the Aluminum iMac. Some people love it and some hate it," David Morgenstern blogs for ZDNet."A matte surface is better for evaluating color in images," Morgenstern writes. "From Apple’s viewpoint, most of the target market for the iMac doesn’t care whether the screen is glossy or matte. Then again, some customers will prefer the glossy screen... I can imagine that the glossy screen is also easier to clean and that would appeal to education market customers."
"'Apple is trying to discourage iMac sales by pros. With the move to Intel [processors], Apple lost a lot of speed and performance issues between the desktop and iMac. The iMac did almost everything. I mean, why isn’t that 24-inch [iMac] a layout machine? It is. So the only way to discourage a designer is to put a shiny screen on it,' suggests Karl Lang, a color scientist, product developer and a former colleague of mine at Miro Display.
"So, there’s really nothing wrong with a shiny screen on an iMac. It’s okay to love that shiny screen," Morgenstern writes. "But if color evaluation is important to you, and you want a Mac, then you will have to step up to a pro machine. Or live with the shine."
Full article here.
MacDailyNews Note: Among others, Power Support sells Antiglare film which is made from absorbing liquid crystal filter that reduces the glare from fluorescent and sun light to allow easy viewing. The special Antiglare film not only reduces the utlraviolet radiation emitted from the monitor by 70%, reducing the burden on your eyes but controls the deterioration of your liquid crystal monitor by blocking out ultraviolet light and protects it from scratching and dirt. The Antiglare film is made from a material that does not require tape to apply to the monitor so all you need to do is place over your display. Power Support's website's iMac section currently says, "Coming Soon." We imagine that others, too, will soon be providing anti-glare film for Apple's 20-inch and 24-inch iMacs.
Reportedly, current iMacs employ anti-reflection technology in their glossy screens. For more in the differences between traditional anti-glare LCD screens (matte) and the new high-gloss anti-reflective LCD screens (featured on Apple's iMac and MacBooks), ScreenTek has an interesting, if somewhat technical, article here.


I returned my 24" iMac because the glare was too distracting in my office. I guess I'm not alone.