Why people are switching from Microsoft’s Windows to Apple’s Mac OS X
Wednesday, November 09, 2005 - 10:52 PM ESTCharles Wolf, a financial analyst at Needham & Co. has noticed "a measurable surge in purchases of Macs by people who had previously been Windows users," Arik Hesseldahl reports for BusinessWeek. "Wolf has created an interesting forecast model in which he assumes that 11% of Windows users who buy iPods also purchase Macs at the same time or soon afterward. The model also assumes that of these new Mac buyers most stick to the Mac platform and buy a second one when it comes time to upgrade. The conversions resulted in about a half million Macs purchased by Windows users in fiscal 2005. In all, Apple sold 4.5 million Macs in the period, vs. 3.3 million in 2004."
"But Wolf built the model a year ago, and now thinks he's underestimated the switching phenomenon. No doubt Apple is experiencing an iPod 'halo effect,' whereby rising popularity of the digital-music player is reviving interest in Apple's other products," Hesseldahl reports. "But Windows users are also moving to the Mac in increasing numbers for other reasons. Among them: the perception that Mac users suffer less from the daily irritants of viruses, spyware, and worms."
MacDailyNews Take: Yeah, the "perception that Mac users suffer less." It's also a fact that there are zero viruses or worms for Apple's Mac OS X and no documented cases of spyware, either. Mac OS X users technically do "suffer less," but the fact is that Mac users simply do not suffer viruses, spyware, and worms at all. For over five years and counting now. Why do some feel the need to soft peddle the situation? It should be written more accurately and clearly, for example: "But Windows users are also moving to the Mac in increasing numbers for other reasons. Among them: the fact that Mac users do not suffer from the daily irritants of viruses, spyware, and worms."
Hesseldahl continues, "Sure, the iPod has its halo effect. But there are other reasons -- disparate and difficult to track -- that are encouraging a small-but-measurable migration away from Windows to the Mac. It may be too soon to declare the platform-supremacy wars between Apple and Microsoft reopened. But the opening skirmishes may be well underway."
Full article, in which Hesseldahl looks at the impact of Apple retail stores among other factors in the Mac's resurgence, here here.
Advertisements: The New iMac G5 - Built-in iSight camera and remote control with Front Row media experience. From $1299. Free shipping.
The New iPod with Video. The ultimate music + video experience on the go. From $299. Free shipping.
Related MacDailyNews articles:
Windows PC retailers face tough holiday season, meanwhile Apple stores are packed as Mac sales surge - November 09, 2005
Analyst estimates over a million Windows to Mac switchers during 2005's first three quarters - November 07, 2005
Windows sufferers: It's not your fault, but it is your problem - switch to Mac - November 07, 2005
Tech writer: Windows PCs highly vulnerable to zombie hijacking; get an Apple Mac instead - November 06, 2005
Windows switchers, now's your chance: Apple Mac mini with Mac OS X Tiger for $379 - November 03, 2005
Computer columnist: anti-virus software purely optional for Apple Macs, not so for Windows - November 01, 2005
Microsoft apologists and why Apple's Mac OS X has zero viruses - October 24, 2005
$500 bounty offered for proof of first Apple Mac OS X virus - September 27, 2005
Symantec: 10,866 new Microsoft Windows virus and worm variants in first half 2005 - September 19, 2005
Hackers already targeting viruses for Microsoft's Windows Vista - August 04, 2005
16-percent of computer users are unaffected by viruses, malware because they use Apple Macs - June 15, 2005
ZDNet: How many Mac OS X users affected by the last 100 viruses? None, zero, not one, not ever - August 18, 2005
Intel CEO Otellini: If you want security now, buy a Macintosh instead of a Wintel PC - May 25, 2005
97,467 Microsoft Windows viruses vs. zero for Apple Mac's OS X - April 05, 2005
Millions of Windows PC's hijacked by hackers, turned into zombies; Macintosh unaffected - September 08, 2004
Defending Windows over Mac a sign of mental illness - December 21, 2003

Imagine that. Someone else can see it, too.
~M
MW growth (wow)