Windows desktop monopoly threatened by secure, safe Apple Mac OS X

88 Comments

“There are a few straws blowing in an increasingly strong wind for Apple Computer. Straw 1: When the White House’s former top cyber-security and anti-terrorism expert, Richard Clarke, visited Australia and new Zealand recently, he carried an Apple Macintosh, not a Windows machine,” David Frith reports for Australian IT. “Clarke, who served under four presidents but is no friend of the Bush administration, says he chooses a Mac because it protects his data from more than 99 per cent of all known viruses, worms, network attacks and spyware

88 Comments

  2. WOW!! More good news…just in time for the holidays. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

    I don’t think anyone could buy this much positive publicity.

    Reply

  6. I agree with Buffy. There needs to be more visibility for Macs. I’ve seen this explosion of success coming for months now (call it faith), but there still isn’t any TV advertising for Macs, and that’s sad.

    The iPod commercials are getting noticed, even here in Canada, but let’s see ads about OS X, Airport and Airport Express, the new iMacs, PowerMacs, and the iSight.

    Reply

  7. Ted…

    I agree…. while His Steveness is a genius at predicting what is and will be cool… and produces products to reflect his genius…

    He really needs to find an agressive Ad Agency…

    But, till that happens…

    the best advertising comes from word of mouth….

    “uhhh … is there an echo in here ? “

    Reply

  8. mac dood,

    Absolutely, there should *always* be word-of-mouth advertising. My own efforts have converted one family (and their business)… that’s two more Macs and two more iPod in use by former Windows users, and I’ve got more people lined up in my conversion factory. ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

    I’m also building a new website “Is a Mac for me?”… [url=http://www.isamacforme.info]http://www.isamacforme.info[/url] . Watch for it. (btw, contact me if you want to contribute testimonials, etc.)

    Reply

  10. Apple should license it OS to one other company – Sony (along with partnering with Sony on music).

    THAT would be the scoop which changes Apple’s fortunes forever.

    A really powerful, established, and broad alternative base to Wintel.

    Reply

  11. Apple tried licensing the OS before, all it did was cut into their own hardware sales and didn’t improve market share. The only way Apple could successfully license is to license both the hardware and software, like the iPod.

    Reply

  12. Yes Macman, but Apple was on the way down then and all the undistinctive licencees did was to knock out cheap(er) beige boxes. Highly selective partnering would benifit Apple now – and ensure quality. Sony would appeal to a different market from those who would usually consider a Mac. The marketing would be centred around the power and strengths of OSX.

    Perhaps Apple could benifit from some tie-in with Playstation too.

    Reply

  16. Apple is playing the game about the way it needs to – they couldn’t survive any more demand than they already have right now ’cause IBM can’t build chips fast enough.

    The one thing that has always been Apples achilies heel is an inability to keep up with demand.

    Reply

  17. Right Twenty Benson!

    I’ve always hoped for a Apple/Sony alliance.

    I believe now that there’s a good chance of it happening- when Sony’s player finally goes under.

    Both firms have got a lot to gain from an alliance in the internet music market.

    Reply

  18. “Windows desktop monopoly threatened by secure, safe Apple Mac OS X”

    ROTFL….Thats LOL So Damn Funny LOL LOL….!!!!!!!

    Thanks for the joke of the day MDN….

    “Lets here it for the Mac”…LOL….

    Now that is Comedy….

    Reply

  19. SnagglePuss,

    You sound skeptical. That is evidence enough that you don’t know the first thing about what you’re talking about.

    How’s your PC holding up today? Slow from all the extra software running just to keep it running?

    Reply

  22. Yes, I wonder what planet MDN are on sometimes. If they don’t get the headlines to match their fantasies… they make ’em up!

    I’d take a guess that even if every home user in the world used Macs, the Windows monopoly would still be nowhere near threatened.

    Reply

  23. Okay Snaggly, my bad. Realism is a good trait. But come on…. where’s the “Macs rule” attitude we all should be displaying? 😀

    I’ve seen a major comeback for Apple, and it’s happening. I just hope they can keep up with their own momentum.

    Reply

  24. RE:He really needs to find an agressive Ad Agency…

    So True: I think Apples’s agency is still Chiat-Day.

    In the early 80’s, I worked for Nissan Motor, the parent company of Infiniti, which intro’d the Q45, (was and still is a dynamite car) with the infamous “rocks and trees” tv ad which never showed the car! And we know where competitor Lexus sales went, and we know now that after 20 years, Infiniti is finally going somewhere by:

    SHOWING THE DAMN PRODUCT!

    I can ony theorize that by being “cool” (read vague) that they thought the ad would stimulate customers to search further, or something else equally overthought, if I can coin a word. If you set out to create a vague image, you get a vague image. Surprise!

    Chiat-Day gets awards from their “peers”
    (can you say inbred?) I think they are more interested by being “different” than being better.

    Want to know the best way to be “different?”
    Be Better!!!! It happens automatically!

    You can be “different” by setting your hair on fire, but there are side effects. People get distracted from your message, it’s just that simple.

    IBM can build as many chip production lines as are necessary if they see something happening. There is something happening, but it could be so much better.

    I don’t doubt that there will be some people who will answer back that there must be some deep mysterious strategy way back in the back room of Apple advertising that will mysteriously spring forth and show us ignorant peons out here in the hinterlands that Apple was right all this time to advertise. (or not)

    Someone prove me wrong, I would love for that to happen.l

    Reply

  27. Twenty One Benson, Snaggle Puss, Putznik:

    If Microsoft spent as much time, effort, and manpower working to improve Windows and to develop a commercial variety of Longhorn as they do deflecting criticisms and besmirching Apple innovation then, maybe, just maybe, MDN would have less to write about.

    Microsoft hunting is really too easy a sport. Microsofts are large, slow moving, awkward, blind, dimwitted animals with poor immune systems and an extremely limited vocabulary.

    Reply

  29. The iPod TV ads are still going strong. They’re on every football game. But no iMac G5 ads at all…

    One explanation is that the iPod and iTunes is where the strategic battle is at. Even though Apple has a huge market share, the digital music market is still in its infancy.

    Strategically, the digital home-consumer electronics battle hinges on the digital music (and multimedia/DRM standards) battle and not the personal computer battle. Competition abounds: MS is hinting at another big music announcement in mid-October (Janus?), and more music stores (MSN, Yahoo, Virgin) and music players are on the way.

    Compared to digital music or home technology, there’s not much innovation or growth left in the PC market. So Apple’s strategy seems to be to capture the music and home CE market with innovation and coolness, bring people into the Apple Store, and then cross-sell the Mac as the better platform to tie it all together (halo effect!).

    Reply

  30. Whew! More propaganda blowing for Apple than in the presidential political campaign.
    We will see how true this change over to mac from the windows crowd is when apple releases its quarterly numbers soon…

    It�s like get real here…straws 1-3 above are just 3 people who like macs. 3 people do not a movement make.

    Reply

  31. People,its possible that the demand for apple will get so high that it might have to have others manufacture their products.That leads to a lose in
    quality.I really don’t want apple to lose their high standards of quality.I know everyone,including me, wants apple to be successful,but it comes at a cost.

    Reply

  32. It may be that IBM is producing G5s at maximum capacity, in which case advertising driven sales (and waiting periods) could hurt Apple.

    However, if the G5 is plentiful, then not throwing in the odd ad for an iMacs, iLife, iBooks, OS X, Powerbooks, etc. is folly.

    Reply

  33. I disagree that there is not room for growth in the pc market.

    I know from personal experience with friends in the real estate industry, as an example, that their Windows pc’s are underused by an unbelievable number if you want to express it in percentage, like 50-75%.

    By that, I mean that most PC users don’t use their PC’s any more than they have to because of security issues, you name it, all the problems we have talked about here.

    So, I think that there is a huge potential market for Windows users in business if someone would just pay attention to them and market to them. I think that is a much larger market than entertainment stuff.

    To Unknown: Few computer companies actually manufacture their own product, Apple included. The difference is in the specs, and how the manufacturing process is controlled at the subcontractor level.

    I just finished a contractor work period for a subcontractor who makes motherboards for exotic applications. The motherboards cost as much as $45,000 each.

    Subcontracting is the rule, rather than the exception. IBM can subcontract, and hold tight control on the specs, and the quality control of the production. Those production lines are available as long as the need is there to create the business to pay for it. That rule is as old as industrial history.

    Reply

  35. I am sure Apple will start to advertise as soon as they have product to sell.

    Right now they can’t keep up with all the upgrading Mac users and a small number of switchers.

    If IBM ever figures out how to fab 90 nm chips we’ll all be smiling.

    Reply

  37. I predict a big TV ad campaign for the iMac G5 for the Christmas Season. Whether Apple will be able to keep up with demand is another question however. Interesting theories on Apple partnering with Sony or IBM. If it was done right it could very well be the first death knell for windows.

    Again though with the increasing popularity of Macs which will just keep increasing supply is going to be a major point.

    Reply

  38. MWSF 2005-
    1 New generation G4+ iBooks & 12″ PB with 1.6 & 2 gHz CPUs and much faster system bus.
    2 New generation G4+ DUAL CORE 15 & 17″ PowerBooks with faster system bus. Forget the G5- this will be the one.
    3 New generation eMac with the G4+ & a flat panel LCD to lighten the 55lb weight.
    4 TIGER Mac OS 10.4
    5 Rev C PowerMac G5
    &
    Advertising for the OS & Computer line.

    Reply

  53. I like the way the icons glow. I got these rings that golw when i put the battery on. There awesome. I got them for 25 cents at the local pawn shop. NO IM NOT, IM JUST KIDDING, i got them at the econo foods here where i live, My dog just had puppies. There are 7. i believe my puppies are the my computer. Pure and young.

    Reply

  54. I like the way the icons glow. I got these rings that golw when i put the battery on. There awesome. I got them for 25 cents at the local pawn shop. NO IM NOT, IM JUST KIDDING, i got them at the econo foods here where i live, My dog just had puppies. There are 7. i believe my puppies are the my computer. Pure and young.

    Reply

  55. I like the way the icons glow. I got these rings that golw when i put the battery on. There awesome. I got them for 25 cents at the local pawn shop. NO IM NOT, IM JUST KIDDING, i got them at the econo foods here where i live, My dog just had puppies. There are 7. i believe my puppies are the my computer. Pure and young.

    Reply

  59. my bad, three times

    I hate the microsoft monopoly ! IT MAKES ME VERY MAD ! i just dont think its right the way they do business ! they are bad people. BAD BAD BAD ! hi johnny peets !

    Reply

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